InstagramSocial media app Instagram is planning to launch a new feature that allows its users personalized control over the comments shared on each of their posts.

The company has long had blanket rules for what constitutes appropriate speech on its network, but the new comment filter ability will let each user tweak specific rules to their own liking, since "different words or phrases are offensive to different people" (via The Washington Post).

Some businesses have already gotten a look at the new feature, letting them automatically weed out comments and posters with specific triggering phrases. In the next few weeks, more "high-profile accounts" will get their hands on comment moderation, with the ability to also switch comments off completely on a post-by-post basis.

“Our goal is to make Instagram a friendly, fun and, most importantly, safe place for self expression," said Instagram's head of public policy, Nicky Jackson Colaco, in a statement to The Post. "We have slowly begun to offer accounts with high volume comment threads the option to moderate their comment experience. As we learn, we look forward to improving the comment experience for our broader community.”

Normal users will have to wait a while longer to moderate their own posts, since Instagram said it will launch the feature to all its users "in the coming months." The company is planning on using feedback from higher-volume accounts to fine tune the new feature before handing it out to its more than 300 million daily active users.

Instagram is available for free on the App Store. [Direct Link]

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Top Rated Comments

now i see it Avatar
76 months ago
[comment deleted]
Score: 10 Votes (Like | Disagree)
Sharewaredemon Avatar
76 months ago
it would be nice to get an iPad app too...
HAHAHAHAHA oh man so true and so funny. Yet for some reason it isn't deemed a priority over there....
Score: 2 Votes (Like | Disagree)
gatorknight904 Avatar
76 months ago
it would be nice to get an iPad app too...
Score: 2 Votes (Like | Disagree)
Sharewaredemon Avatar
76 months ago
Don't post them in the first place.

Sorry to be the bearer of bad news, but the sad truth is that anything posted online can be copied. If you wish to preserve ownership, the only thing to do is to keep them offline, I'm sad to say.
Complete truth.
Score: 1 Votes (Like | Disagree)
lunarworks Avatar
76 months ago
Hurray for fascism
Hurray for a lack of education!
Score: 1 Votes (Like | Disagree)
thekeyring Avatar
76 months ago
I think a common problem with super popular simple services like Insta is that you can't filter your own feed in any way.

Personally I will unfollow you even if I like you as a person because the images you post regularly annoy me. I'm being forced to filter in that way.

Recently I made a second account for posting skateboarding related content and I follow more liberally on that account as it is more of a promotional type account than a personal representation of my life. Having two accounts has been nice because I have two feeds I can look through, a filtered, and unfiltered feed.

Is providing filtering for the end user a challenge in some way or do you people here think that it's just generally a thing that doesn't really benefit the corporation providing the service?
I'm not sure, but Instagram is an interesting one. If I like one of my friends holiday photos, because of the tags they use I can occasionally have fairly revealing photos of strangers come up on the Search tab marked as "Based on Photos You Liked" ... Leaves a great impression with the other half, I can tell you!
Score: 1 Votes (Like | Disagree)

Popular Stories

apple ar headset concept 1

Apple's Headset Said to Feature 14 Cameras Enabling Lifelike Avatars, Jony Ive Has Remained Involved With Design

Friday May 20, 2022 6:50 am PDT by
Earlier this week, The Information's Wayne Ma outlined struggles that Apple has faced during the development of its long-rumored AR/VR headset. Now, in a follow-up report, he has shared several additional details about the wearable device. Apple headset render created by Ian Zelbo based on The Information reporting For starters, one of the headset's marquee features is said to be lifelike...
anker 563 dock ports

Anker's Latest USB-C Docking Station Brings Triple-Display Support to M1 Macs

Wednesday May 18, 2022 7:06 am PDT by
While Apple's early M1-based Macs can only officially support a single external display, there are ways around the limitation. Anker is launching a new 10-in-1 USB-C docking station today which delivers just that. The Anker 563 USB-C dock includes two HDMI ports and a DisplayPort port, and it leverages DisplayLink to carry multiple video signals over a single connection. Given that this hub...
apple data auction iphone privacy ad

Apple Highlights iPhone's Latest Privacy Features in New 'Data Auction' Ad

Wednesday May 18, 2022 9:00 am PDT by
Apple today shared a new ad highlighting iPhone privacy features like App Tracking Transparency and Mail Privacy Protection that are designed to give users more transparency and control when it comes to their personal data being collected. The ad revolves around a young woman named Ellie who discovers that her personal data is being sold at an auction house, with bids being placed on her...
Prosser Series 8 3

Apple Watch Series 8 Rumored to Feature New Design With Flat Display

Wednesday May 18, 2022 6:21 am PDT by
The Apple Watch Series 8 could feature an all-new design with a flat display, according to the leaker known as "ShrimpApplePro." In his latest video on the YouTube channel Front Page Tech, Jon Prosser highlighted information from ShrimpApplePro that suggests the Apple Watch Series 8 could feature a flat display in what seems to be a design originally rumored for the Apple Watch Series 7. ...
sony headphones 1

Sony's New WH-1000XM5 Headphones vs. Apple's AirPods Max

Friday May 20, 2022 12:18 pm PDT by
Sony this week came out with an updated version of its popular over-ear noise canceling headphones, so we picked up a pair to compare them to the AirPods Max to see which headphones are better and whether it's worth buying the $400 WH-1000XM5 from Sony over Apple's $549 AirPods Max. Subscribe to the MacRumors YouTube channel for more videos. First of all, the AirPods Max win out when it comes ...
iPhone 14 Purple Lineup Feature

Will the iPhone 14 Be a Disappointment?

Saturday May 21, 2022 9:00 am PDT by
With around four months to go before Apple is expected to unveil the iPhone 14 lineup, the overwhelming majority of rumors related to the new devices so far have focused on the iPhone 14 Pro, rather than the standard iPhone 14 – leading to questions about how different the iPhone 14 will actually be from its predecessor, the iPhone 13. The iPhone 14 Pro and iPhone 14 Pro Max are expected...
apple ar headset concept 2

Apple's AR/VR Headset Nearing Completion as Board Gets Demo

Thursday May 19, 2022 9:52 am PDT by
Apple last week demonstrated its upcoming AR/VR headset to Apple board members, indicating that the device is in an advanced stage of development and could see a debut in the not too distant future, reports Bloomberg. Apple has also ramped up development of the software that runs on the headset, with that software expected to be called "RealityOS," or rOS for short. Render via designer Ian ...