Hands-On With Digital Touch, Bubble Effects, Apps and More in iOS 10's Messages

According to Apple, Messages is the most used iOS app, and for that reason, it got a lot of attention in iOS 10. Messages has been completely revamped with features to make conversations more personalized, expressive, and fun.

As can be seen in the video below, background animations, like balloons, confetti, and fireworks can be sent along with messages to make an impact, and a new "Bubble Effects" feature lets users send iMessage chat bubbles with different animated effects to add emotion to each message.


Digital Touch, the sketching feature of the Apple Watch, is coming to Messages. Digital Touch can be used to create little sketches, send a heartbeat, and send taps, and on iOS devices, you can Digital Touch over photos and videos.

Photos can be taken directly in the Messages app and edited with new built-in editing tools. There's also a new Markup feature that can be used to annotate images with text, sketches, and more.

Emoji in the Messages app are now three times larger when sent alone, and there's a new predictive Emoji feature that will automatically suggest words that can be replaced with emoji symbols. An invisible ink feature lets you send messages that stay hidden until a finger slides over them, and there's a tool for sending handwritten notes to friends.

A "Tapback" feature for lets users quickly respond to messages with symbols like a heart or a thumbs up, and Messages now supports rich links so it's possible to view content in line and do things like play Apple Music songs without leaving the Messages app.

The biggest change to Messages is a dedicated Messages App Store, which allows developers to create apps that are used exclusively in Messages. Stickers and GIFs can be added to message threads through apps, and more powerful capabilities, like sending payments or scheduling a dinner can also be done through apps without leaving Messages.

In case you missed them, make sure to check out our seven minute WWDC 2016 video, which features a quick rundown on all of the new iOS, macOS Sierra, tvOS, and watchOS features Apple introduced this week, our video highlighting iOS 10's overhauled Lock screen, and a video on the new features in the Photos app. Make sure to stay tuned to MacRumors, because we've got more in-depth software videos in the works.

Related Forum: iOS 10

Popular Stories

airpods pro 3 purple

New, Higher End AirPods Pro Coming This Year

Tuesday January 20, 2026 9:05 am PST by
Apple is planning to debut a high-end secondary version of AirPods Pro 3 this year, sitting in the lineup alongside the current model, reports suggest. Back in September 2025, supply chain analyst Ming-Chi Kuo reported that Apple is planning to introduce a successor to the AirPods Pro 3 in 2026. This would be somewhat unusual since Apple normally waits around three years to make major...
smaller dynamic island iphone 18 pro Filip Vabrous%CC%8Cek

iPhone 18 Pro Leak: Smaller Dynamic Island, No Top-Left Camera Cutout

Tuesday January 20, 2026 2:34 am PST by
Over the last few months, rumors around the iPhone 18 Pro's front-panel design have been conflicted, with some supply-chain leaks pointing to under-display Face ID, reports suggesting a top-left hole-punch camera, and debate over whether the familiar Dynamic Island will shrink, shift, or disappear entirely. Today, Weibo-based leaker Instant Digital shared new details that appear to clarify the ...
iOS 27 Mock Quick

iOS 27 Will Add These 8 New Features to Your iPhone

Sunday January 18, 2026 3:51 pm PST by
iOS 27 is still many months away, but there are already plenty of rumors about new features that will be included in the software update. The first beta of iOS 27 will be released during WWDC 2026 in June, and the update should be released to all users with a compatible iPhone in September. Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense...
14 inch MacBook Pro Keyboard

MacBook Pro Buyers Now Facing Up to a Two-Month Wait Ahead of New Models

Sunday January 18, 2026 6:50 pm PST by
MacBook Pro availability is tightening on Apple's online store, with select configurations facing up to a two-month delivery timeframe in the United States. A few 14-inch and 16-inch MacBook Pro configurations with an M4 Pro chip are not facing any shipping delay, but estimated delivery dates for many configurations with an M4 Max chip range from February 6 to February 24 or even later. At...
Liquid Glass App Store Feature

App Store and Apple TV Experiencing Outage

Tuesday January 20, 2026 4:36 pm PST by
Apple's App Store, iTunes Store, and Apple TV service are experiencing an outage at the current time, according to Apple's System Status page. Apple says that some users may be experiencing issues with the App Store and iTunes Store. Apple also says some users may be seeing intermittent issues with Apple TV. The Apple TV Channels feature is down too, and users may be unable to access some...

Top Rated Comments

MistrSynistr Avatar
125 months ago
this is dumb as hell.
Score: 89 Votes (Like | Disagree)
Kaibelf Avatar
125 months ago
I just don't care about emojis and all kinds of bobbles and jingles on my messages. Has everyone become a little girl all of a sudden?
This mentality is why the guy who runs snapchat is rolling in mountains of money while you're here complaining about how dumb his type of product is.
Score: 60 Votes (Like | Disagree)
Mums Avatar
125 months ago
this is dumb as hell.
I just don't care about emojis and all kinds of bobbles and jingles on my messages. Has everyone become a little girl all of a sudden?
Score: 49 Votes (Like | Disagree)
WiseAJ Avatar
125 months ago
Every message I send will be the slam bubble effect followed by a full screen fireworks text
Score: 40 Votes (Like | Disagree)
KALLT Avatar
125 months ago
Can the recipient turn off these animations and stickers and such?
Score: 31 Votes (Like | Disagree)
LordQ Avatar
125 months ago
I was really looking forward to iMessage for Android and sending money via Apple Pay as rumored, but got 3x bigger emojis :(
Score: 28 Votes (Like | Disagree)