Apple has taken its online storefront down in order to prepare for the launch of iPhone SE and 9.7-inch iPad Pro orders, which will likely begin at 12:01 a.m. Pacific Time or 3:01 a.m. Eastern Time on Thursday, March 24. Orders will be available on Apple's site, through the Apple Store app, and through carrier websites.
Apple will accept orders for the two devices in first wave launch countries that include Australia, Canada, China, France, Germany, Hong Kong, Japan, New Zealand, Puerto Rico, Singapore, the UK, US Virgin Islands, and the US.
The iPhone SE is available in 16 and 64GB capacities in the United States, with pricing that starts at $399 for an outright purchase. The 9.7-inch iPad Pro is available in 32, 128, and 256GB capacities with prices that start at $599. Both Wi-Fi and Cellular models are available.
Supplies of the iPhone SE and the 9.7-inch iPad Pro are likely to be adequate and we do not expect the devices to sell out. Nevertheless, customers planning to purchase should do so right away just in case.
Deliveries on orders placed today are expected to begin on March 31, which is also the day when the two devices will be available for in-store purchase.
Thursday July 10, 2025 4:54 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 series in two months, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive.
If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming...
A new Apple TV is expected to be released later this year, and a handful of new features and changes have been rumored for the device.
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Rumors
Faster Wi-Fi Support
The next Apple TV will be equipped with Apple's own combined Wi-Fi and Bluetooth chip, according to Bloomberg's Mark Gurman. He said the chip supports ...
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are only two months away, and there are plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models.
Latest Rumors
These rumors surfaced in June and July:A redesigned Dynamic Island: It has been rumored that all iPhone 17 models will have a redesigned Dynamic Island interface — it might ...
Thursday July 10, 2025 12:38 pm PDT by Juli Clover
Apple does not plan to refresh any Macs with updated M5 chips in 2025, according to Bloomberg's Mark Gurman. Updated MacBook Air and MacBook Pro models are now planned for the first half of 2026.
Gurman previously said that Apple would debut the M5 MacBook Pro models in late 2025, but his newest report suggests that Apple is "considering" pushing them back to 2026. Apple is now said to be...
iPhone 17 Pro and iPhone 17 Pro Max models with displays made by BOE will be sold exclusively in China, according to a new report.
Last week, it emerged that Chinese display manufacturer BOE was aggressively ramping up its OLED production capacity for future iPhone models as part of a plan to recapture a major role in Apple's supply chain.
Now, tech news aggregator Jukan Choi reports...
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device.
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5G support, up from LTE on the Apple Watch Ultra 2
Likely a wide-angle OLED display that ...
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps.
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The iPhone 17 and iPhone 17 Air will be available in a total of nine color options, according to new information coming out of Asia.
The iPhone 17 Air's expected color options.
According to the leaker going by the account name "yeux1122" on the Korean blog Naver, accessory manufacturers are now producing camera protector rings for the iPhone 17 and iPhone 17 Air in colors to match their...
I was planning on upgrading before the announcement. A dubious amount of RAM and USB 2 for a price of almost $2k does not seem worth it. I'm not sure that this is the apple we want them to be. Maybe a boycott would make them rethink their strategy?
Long time Mac user. And first-time iPhone user in a couple of hours. I'll miss you android :(
...kinda
That "missing" Android will last right up until you peel off the shrink wrap, allow the lower part of the box to slowwwwwly, telescopically drop to the table and INHALE THE APPLE SMELL!!! trust me! :D
I see this as the least improved iPad ever released since the original came out. Considering they took an extra 6 months to get us the updated 9.7" iPad (vs the annual updates we've been getting), and they increased the price by $100, they needed to do a bit more. If they at least added force touch to the iPad, I'd of bought one. Extra $100 for what? We always get faster CPUs, and more memory (they didn't even include more memory on this). The smart connector isn't of any value, as that requires even more cost to leverage (as well as the pen support). At $499 I'd of bought one to replace my iPad Air. That $100 is just a slap in the face.
So you're going from and iPad Air 1 16gb and the new pro ships with 32gb. There, that's your extra $100.
Oh and you get all this throw away stuff as well:
Double the speakers (stereo/surround) 7.1 Dolby surround support 6x cpu performance since air 1 Probably 8x-10x gpu performance Apple Pencil support 300% resolution increase on camera Camera flash Smart connector capabilities for accessories Ambient light sensors for true color tones based on environment The brightest, widest color gamut on any apple device in existence Touch ID M9 Coprocessor for "Hey Siri" support and health stuff 20% thinner ~15-20% lighter
A dubious amount of RAM and USB 2 for a price of almost $2k does not seem worth it.
Exactly! $2K? Ridiculous! Where do they come off charging $3K? I sure as hell ain't paying no $4K for no iPad. Please. Five thousand dollars for a slab of pixels...blah! The nerve of asking $6K!
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.