T-Mobile today announced an addition to its Un-carrier line of customer perks with a new family plan aimed at providing each member of the family with 10GB of 4G LTE data per person. The base plan includes the first two family members with 10GB each at $100, and additional members coming in at $20 per person, with every line getting the usual unlimited data, talk, text, and all the normal Un-carrier perks.

t mobile family plan
Users who are interested in signing up or switching before Labor Day can get the fourth member's line free if they sign up before the holiday, on September 7. So a four-person family can each get 10GB of data for $120 -- or $30 a person -- while the promotion runs.

T-Mobile compares its plan to something similar offered by Verizon, which sees its base plan requiring families to share 10GB of data each month at a price of $140. To get something more along the lines of T-Mobile's new plan, users would have to upgrade to about $360 per month on Verizon's model.

“It’s no surprise Verizon’s spent what looks to be over $100 million in just two months promoting an $80 data plan with 10GB everyone has to share. The catch is, it’s not actually an $80 plan. You can’t actually use any of that data until you pay additional ‘line access’ fees for data you’ve already bought,” said John Legere, president and CEO of T-Mobile.

“So, when they say $80, they actually charge a family of four at least $140. And that’s to share 10GB. Leave it to Verizon to push a plan that gives you a pile of data you can’t use unless you fork over more in hidden fees.”

UCAmpedTable12
The new family plan will launch alongside the recent announcement that customers taking advantage of the Un-carrier's "Simple Choice" plans can send and receive unlimited phone calls, text messages and use 4G LTE data in Canada and Mexico at no additional cost. T-Mobile notes that every family under the Simple Choice model can choose to switch to the Un-carrier's new family plan beginning tomorrow, July 15.

Top Rated Comments

furi0usbee Avatar
130 months ago
Thanks T-Mobile for what you do. You help keep prices in check with other carriers. But for gods sake, stop with the gimmicks and new plans every other month. How about one simple fair pricing structure that just always is. No need to roll out new plans. When you lower prices, just pass on the savings.
Score: 9 Votes (Like | Disagree)
69Mustang Avatar
130 months ago
Also lets be clear on something TMo... 40 GB shared is quite different from 10 GB x 4.

This seems regressive, back to the olden days of people getting charged overage fees for going over their allotment even though others on the same plan had plenty of data to spare.

(Although I do recognize that 10GB X 4 is still quite better than the competition's 10 GB shared, and for a lower price.)
Either I'm reading your quote incorrectly or you're misunderstanding the promotion. TMo's data isn't 40GB of shared. It's 10GB each. Also there are no overages. Verizon has the shared data and overages.
Score: 5 Votes (Like | Disagree)
Plutonius Avatar
130 months ago
They could give me 100GB and I still couldn't use it due to their bad coverage. Please T-Mobile, drop all the gimmicks and build more towers (upgrading towers to LTE doesn't help).

(European here) I hope at those prices you at least get gold plated cell towers.
I would settle for regular towers so I could actually make and receive calls :(.
Score: 5 Votes (Like | Disagree)
bondsbw Avatar
130 months ago
Verizon charging more than you thought? I never thought I'd see the day...
Score: 4 Votes (Like | Disagree)
C DM Avatar
130 months ago
(European here) I hope at those prices you at least get gold plated cell towers.
Kind of like you get gold plated roads with the gas prices over there? ;)
Score: 4 Votes (Like | Disagree)
0098386 Avatar
130 months ago
(European here) I hope at those prices you at least get gold plated cell towers.
Score: 3 Votes (Like | Disagree)

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