Apple Partners With Artist 'HENSE' to Commemorate New Lincoln Road Store Opening - MacRumors
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Apple Partners With Artist 'HENSE' to Commemorate New Lincoln Road Store Opening

Apple announced today that it is collaborating with internationally acclaimed artist HENSE to commemorate the upcoming opening of its all-new Apple Store at 1021 Lincoln Road in Miami, Florida. The relocated store is set to open April 24, the same day that the Apple Watch goes on sale in the United States, and HENSE will be painting a one-of-a-kind mural live from April 8 to April 12 to celebrate the opening.

Lincoln Road Miami HENSE

"Miami is one of the most creative places on Earth. A big part of that creativity is expressed through its incredible street art scene. So to announce the upcoming opening of the all‑new Apple Store at 1021 Lincoln Road, we’re collaborating with internationally acclaimed artist HENSE. The mural he’s painting, like the store itself, will not only be inspired by the energy of Miami, it will also be a fresh source of inspiration for the city."

Apple currently has a nearby retail store at 738 Lincoln Road that will close as the new, larger location opens down the street later this month. Apple also recently commemorated the opening of its West Lake store in Hangzhou, China with a calligraphy video, and we reported last night that the company will open a second retail store in Hangzhou on Apple Watch launch day.

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Top Rated Comments

zorinlynx Avatar
146 months ago
I'm really sad that the old store is closing! I spend a lot of time on Miami Beach and my friends and I have always referred to it as the "Church of Jobs."

I mean look at it; it looks like a church! :)
Score: 3 Votes (Like | Disagree)
zorinlynx Avatar
146 months ago
Ummmmm, right.

I know, right? I've lived in Miami all my life and I laughed my ass off at this.

Even our tiny arts-district is already being taken over by typical gaudy Miami over-consumerism.
Score: 1 Votes (Like | Disagree)
freediverx Avatar
146 months ago
Did someone let their kid loose with paint on that picture and forget to check before uploading it?
HENSE's 'art' is almost as dull and unimaginative as Romero Britto's (whose paintings and sculptures are a frequent eyesore in Miami.) Corporations and local politicians love these non-artists because their work is upbeat and nonthreatening, never mind their utter lack of originality or social commentary.
Score: 1 Votes (Like | Disagree)
orioncrystalice Avatar
146 months ago
Very cool
Score: 1 Votes (Like | Disagree)
146 months ago
Did someone let their kid loose with paint on that picture and forget to check before uploading it?
Score: 1 Votes (Like | Disagree)