After expanding to France last week, Apple's iPhone trade-in program is now available in Apple retail stores throughout Canada as noticed by 9to5Mac. Though not publicly announced, the launch was confirmed on Canadian Apple Store retail pages and in the Apple Store app.
The in-store recycling program allows customers to trade-in an older iPhone model and immediately receive a gift card up to $275 towards the purchase of a new iPhone. The program encourages customers to responsibly recycle their old iPhones instead of throwing them away. SellCell estimates customers are storing and not recycling approximately $13.4 billion in unused iPhones.
This in-store iPhone recycling program debuted in the U.S. last summer and was expanded to include the UK a few months later. Apple also offers a mail-in recycling program that requires customers to send in their iPhone before receiving a credit. Customers may receive more money for their iPhone via the mail-in program, but they lose the convenience of a no-hassle credit that's immediately available to spend on a new phone.