iOS Dominates Enterprise Market with 73% of Mobile Device Activations

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iOS devices accounted for 73 percent of all enterprise mobile device activations and grabbed the top ten spots for most popular devices in the fourth quarter of 2013, reports Good Technology in its Mobility Index Report for Q4 2013.

From a device perspective, we continued to see an increase in iOS activations this quarter, which we can attribute to two new iPhone models coming to market just before the start of the quarter. The overall number of device activations has increased 34 percent from Q1 to Q4 of this year, indicating strong, continued growth and adoption of the Good Secure Mobility Solution. As many organizations are migrating away from BlackBerry to meet end user demand and embrace newer platforms like iOS and Android, they are deploying Good’s cross-platform solution to secure both their data and devices.

Good obtains this data from its customers that use the company's Good Dynamics Secure Mobility Platform. Its customer base includes many Fortune 500 companies in commercial banking, insurance, healthcare, retail, and government. The device usage report from these enterprise users shows that the iPhone made up 54 percent of total device activations, while Android smartphones followed with just over 20 percent.

iphone-good-q42013
The iPad maintains a strong hold on tablet activations, claiming 91.4 percent of enterprise tablet activations in Q4 2013, while Android accounted for the remaining 8.6 percent. The iPad was most popular in Financial Services and in Business and Professional Services, with the two sectors accounting for 60 percent of all Q4 iPad activations.

tablet-good-q42013
Apple routinely highlights corporate adoption of iOS devices during press events and earning conference calls. During Apple's recent quarterly earnings conference call, CEO Tim Cook confirmed "the enterprise area has huge potential" and said he expects Apple "would have more and more payback in the future" due to the company's investment in this area.

Top Rated Comments

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85 months ago
Remember when people would laugh if you used 'Apple' and 'Enterprise' in the same sentence?
Score: 15 Votes (Like | Disagree)
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85 months ago
There is a lot I can do with my iPad at my office. Honestly, Microsoft should focus on getting Office on the iPad, not Surface. I'll bet they'd make more $$ off of iPad Office subscriptions (even with an Apple commission) than they are selling surface devices.
Score: 7 Votes (Like | Disagree)
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85 months ago

this means Apple is doomed because there's no way it can grow any more.


My dog threw up this morning. I’m pretty sure that’s another sign that Apple is doomed.
Score: 6 Votes (Like | Disagree)
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85 months ago

I'll bet they'd make more $$ off of iPad Office subscriptions (even with an Apple commission) than they are selling surface devices.

Especially since they aren't making money off selling Surface devices.

And hey, remember RIM? I used to work at a place that wouldn't allow you to use your iPhone as an enterprise device -- BB only. It wasn't even that long ago, but it seems like ancient history now.
Score: 3 Votes (Like | Disagree)
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85 months ago

Remember when people would laugh if you used 'Apple' and 'Enterprise' in the same sentence?


So true. I need to send this article to a few of those people. :D
Score: 3 Votes (Like | Disagree)
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85 months ago
The headline and main sentence are completely wrong, and are based on a misreading of the study. It simply surveys the devices using the Good mobility platform; it does not purport to survey enterprise activations in any larger sense. Given that Good's base is hugely skewed in favor of iOS devices, the article's premise is simply dead wrong.
Score: 3 Votes (Like | Disagree)

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