App Store Searches Now Compensate for Typos and Misspellings

Apple has implemented changes to its App Store search engine to compensate for small typos, misspellings, and spacing issues, reports TechCrunch. Previously, an app name had to be spelled correctly and with the proper spacing in order to bring up desired search results unless a developer thought to include misspellings in keywords.

Sources familiar with the matter confirm to us that these App Store search engine changes went into effect a few weeks ago.

The improvements could lead to increased app downloads for affected developers, particularly those with hard-to-spell or lengthy titles, as many are only now beginning to realize.

According to App Store SEO firm SearchMan, comparing App Store search data taken earlier this year to search data from November shows a notable improvement in search results for misspelled words in many cases. "Newz," for example, used to show nine results, but with the built-in spelling correction, it now displays over 2,199.

appstoresearch2
SearchMan CEO Niren Hiro did find, however, that there's a cap of 2,200 results on misspellings, and some erroneous searches, such as "shoping" are seeing fewer results than before as the App Store now corrects for misspellings rather than looking for keyword matches. Some misspellings are also not returning many results, as a misspelled search for "restaurant" still turns up only two apps.

While autocorrected searches are a welcome and long overdue change in the App Store, app misspellings represent only a small percentage of App Store searches. According to App Store optimization firm Straply, which tested various spellings of "Angry Birds," correct spellings drove 98.48% of searches while misspelled variations failed to generate even a single percent of search volume.

Apple's spell check improvements come several months after the company implemented significant changes to its App Store Top Chart ranking algorithms to boost app discoverability.

Top Rated Comments

Cougarcat Avatar
94 months ago
Can't believe it took them this long to do this.

Now all they need to do is ditch the ridiculous "cards"-style search results UI.
Score: 11 Votes (Like | Disagree)
clamnectar Avatar
94 months ago
Macrumors is really starting to stretch the "news and rumors you care about" slogan....
Score: 10 Votes (Like | Disagree)
2bikes Avatar
94 months ago
Diz iz good newz fo efribody!!
Score: 8 Votes (Like | Disagree)
jamietshaw Avatar
94 months ago
It's easy to make a typo, but why would anyone search for "newz" and expect to get results back?
Score: 7 Votes (Like | Disagree)
Tilpots Avatar
94 months ago
About damn time.
Score: 5 Votes (Like | Disagree)
goobot Avatar
94 months ago

Can't believe it took them this long to do this.

Now all they need to do is ditch the ridiculous "cards"-style search results UI

This please!!
Score: 4 Votes (Like | Disagree)

Top Stories

Flat MacBook Air Feature

Bloomberg: Apple Working on 'Thinner and Lighter' High-End MacBook Air With MagSafe, Could Launch in Second Half of 2021

Friday January 22, 2021 3:34 am PST by
Apple is working on a "thinner and lighter" version of the MacBook Air that the company plans to release during the second half of this year at the earliest or in 2022, according to a new report by well-connected Bloomberg journalist Mark Gurman. It will include Apple's MagSafe charging technology and a next-generation version of the company's in-house Mac processors. Apple has discussed...
Top Stories 44 Feature

Top Stories: 'Thinner and Lighter' MacBook Air, Smaller iPhone 13 Notch, iOS 14.4 Incoming

Saturday January 23, 2021 6:00 am PST by
We continued to hear a lot more about Apple's plans for its Mac lineup this week, including word of a high-end redesigned MacBook Air and the return of an SD card slot as part of the upcoming MacBook Pro redesign. It also sounds like Apple has been working on Face ID for Mac, but it won't be appearing in a redesigned iMac this year as originally planned. This week also saw rumors about the...
Apple VR Feature

Bloomberg: Apple's First AR/VR Headset 'Pricey, Niche Precursor' to More Ambitious AR Glasses and Could Launch Next Year

Thursday January 21, 2021 3:27 am PST by
Apple's first virtual reality headset will be a "pricey, niche precursor" to a more ambitious augmented reality product, according to a new report from Bloomberg's Mark Gurman. As a mostly virtual reality device, it will display an all-encompassing 3-D digital environment for gaming, watching video and communicating. AR functionality, the ability to overlay images and information over a view...
iOS 15 icon mock banner

iOS 15 Rumored to Drop Support for iPhone 6s and 2016 iPhone SE

Thursday January 21, 2021 11:58 am PST by
Apple's upcoming iOS 15 operating system, which we expect to see unveiled in June, is rumored to be dropping support for a few of Apple's older iPhones. According to French site iPhoneSoft, iOS 15 will not be able to be installed on the iPhone 6s, the iPhone 6s Plus, or the 2016 iPhone SE, all of which have an A9 chip. The iPhone 6s and 6s Plus were introduced in 2015 and are now more...
2021 mbp sd slot feature2

Bloomberg: Next MacBook Pro to Feature SD Card Reader

Friday January 22, 2021 7:50 am PST by
Last week, reputable analyst Ming-Chi Kuo outlined his expectations for new 14-inch and 16-inch MacBook Pro models later this year, including the return of the MagSafe charging connector, the removal of the Touch Bar, a new flat-edged design, and the return of more ports built into the notebooks for expanded connectivity. A concept of a modern MacBook Pro with an SD card reader Kuo did not...
iPhone 13 Notch Feature

iPhone 13 Rumored to Feature Smaller Notch, Pro Model Cameras to Use Larger Image Sensor

Thursday January 21, 2021 1:38 am PST by
Apple's iPhone 13 series will feature a redesigned Face ID system that will allow for a smaller notch at the top of the screen, according to a new report today. The rumor comes via hit-and-miss Taiwanese industry publication DigiTimes, whose supply chain sources also claim that the ultra wide-angle lens in Apple's next-generation iPhones is due for an upgrade. The next-generation iPhones'...
airpods galaxy buds comparison

Samsung Galaxy Buds Pro vs. Apple AirPods Pro

Friday January 22, 2021 2:34 pm PST by
Samsung in January unveiled new flagship Galaxy S21 smartphones and alongside the new phones, introduced the $200 Galaxy Buds Pro, which are priced at $199 and offer Active Noise Cancellation. Subscribe to the MacRumors YouTube channel for more videos. These new Galaxy Buds Pro are clearly designed to compete with Apple's AirPods Pro, so we thought we'd compare the two sets of earbuds in our...
maxresdefault

Video Demos macOS Catalina Running on iPad Pro via x86 Emulation

Thursday January 21, 2021 11:36 am PST by
A video demonstrating macOS Catalina running on a current 2020 iPad Pro has been shared on YouTube, giving us a look at an interesting hack that has a Mac OS up and working on one of Apple's iPads. There's limited information about how the process of getting macOS Catalina on an iPad Pro works, but it uses x86 emulation and was done through the UTM software that allows virtual machines to...
2019 mac pro side and front

Tim Cook Gifted Donald Trump 'First' 2019 Mac Pro

Wednesday January 20, 2021 5:45 pm PST by
Apple CEO Tim Cook gifted former United States President Donald Trump with the first 2019 Mac Pro that came off of the assembly line in Austin, Texas, according to a financial disclosure report that was released today (via The Verge). "Mac Pro Computer, the first created at the Flex Factory in Austin, Texas," reads the entry, which values the machine at $5,999, the base price for a Mac Pro....
iOS 14

Apple Seeds iOS 14.4 and iPadOS 14.4 Release Candidate to Developers and Public Beta Testers

Thursday January 21, 2021 10:14 am PST by
Apple today seeded the RC version of upcoming iOS 14.4 and iPadOS 14.4 updates to developers for testing purposes, with the new betas coming a week after Apple released the second betas. iOS 14.4 and iPadOS 14.4 can be downloaded through the Apple Developer Center or over the air after the proper profile has been installed on an iPhone or iPad. Paired with the HomePod 14.4 beta that is...