Apple Cites 'Incredible' Demand for New iPhones Amid iPhone 5s Sellouts

With the iPhone 5s and iPhone 5c having now officially launched in nearly all of Apple's first-wave locations, Apple has issued a brief statement citing "incredible" demand for the new devices and acknowledging shortages of iPhone 5s models, reports AllThingsD.

“Demand for the new iPhones has been incredible and we are currently sold out or have limited supply of certain iPhone 5s models in some stores,” an Apple representative told AllThingsD.

introducing_iphone_5s_5c
Shipping estimates for online orders of the iPhone 5s opened at 7-10 business days in many countries, and while the device launched with 1-3 business day shipping in the United States, estimates quickly slipped to a minimum of 7-10 business days and even "October" in the case of the gold models.

In-store stock has also been very tight, with third-party retailers and even some Apple retail stores having little or no stock of gold and silver iPhone 5s models. In-store stocks of iPhone 5c models appear to be much more plentiful amid lower demand driven by excitement for Apple's higher-end iPhone 5s with early adopters and the availability of pre-orders for the iPhone 5c.

Related Forum: iPhone

Top Rated Comments

BladeLWS Avatar
123 months ago
Apple marketing does it again, to much stock means you're not planning to your customer.

Not having enough stock makes "incredible demand" headlines, drumming up excitement for more sales.
Score: 52 Votes (Like | Disagree)
iSunrise Avatar
123 months ago
Of course it´s "incredible". If there´s a shortage of 5s devices, what would you expect them to say otherwise.
Score: 46 Votes (Like | Disagree)
nfl46 Avatar
123 months ago
Oh wait, "Apple is doomed"...said, an "analyst".

:apple:
Score: 24 Votes (Like | Disagree)
sofila Avatar
123 months ago
I'm not telling it's not true, but I won't believe any "incredible" from Apple anymore. Abused word from them
Score: 22 Votes (Like | Disagree)
themoffster Avatar
123 months ago
They want to pull the finger out and actually start having supplies of the stuff.
This "incredible demand" is getting old.

Of course there will be "incredible demand" if you only have two dozen of the things to sell in every shop.
Score: 21 Votes (Like | Disagree)
adildacoolset Avatar
123 months ago
Apple marketing does it again, to much stock means you're not planning to your customer.

Not having enough stock makes "incredible demand" headlines, drumming up excitement for more sales.

But they end up selling millions of units. Did you ever think that high demand means, you know, high demand? With all those long lines at the stores, do you think it's all just marketing spin?
Score: 14 Votes (Like | Disagree)

Popular Stories

iOS 16

iOS 16.3 Now Available for Your iPhone With These 4 New Features

Friday February 3, 2023 1:13 pm PST by
Apple released iOS 16.3 in late January following nearly six weeks of beta testing. The software update is available for the iPhone 8 and newer, and while it is a relatively minor update, it still includes a handful of new features, changes, and bug fixes. Below, we've recapped new features in iOS 16.3, including support for physical security keys as a two-factor authentication option for...
magsafe duo perspective feature

Apple Releases New MagSafe Duo Firmware

Tuesday February 7, 2023 12:41 pm PST by
Apple today released updated firmware for the MagSafe Duo charger that is designed to work with the Apple Watch and MagSafe-compatible iPhone models. The new firmware is version 10M3063, but in the settings app, you'll see a 256.1067.0 version number, up from 186.0.0.0. The MagSafe Duo was first released in 2020 alongside the iPhone 12 models, and it has not had a firmware update before....
oneplus 11 3

Camera Comparison: Apple's iPhone 14 Pro Max vs. OnePlus 11 5G

Tuesday February 7, 2023 10:11 am PST by
Chinese smartphone company OnePlus today announced the official debut of the OnePlus 11 5G, which is the company's latest flagship smartphone. The device was already announced in China, but today marks the global launch so we thought we'd compare the OnePlus 11 5G to the iPhone 14 Pro Max to see how the camera measures up. Subscribe to the MacRumors YouTube channel for more videos. Apple's...
HomePod 2 White and Midnight Feature Purple Orange

Apple Releases tvOS 16.3.1 and HomePod 16.3.1 Software Updates

Monday February 6, 2023 10:13 am PST by
Apple today released new tvOS 16.3.1 and HomePod 16.3.1 software updates, with the software coming two weeks after the tvOS 16.3 and HomePod 16.3 updates were released. According to Apple's release notes for HomePod software 16.3.1, the update includes general performance and stability improvements. Notes for tvOS 16.3.1 are unavailable as of yet, but are probably similar to the HomePod...
iPhone 15 Pro Blue Feature

iPhone 15 Pro 'Buttonless Design' Rumors: Everything We Know

Monday February 6, 2023 7:44 am PST by
The iPhone 15 Pro models will feature a "buttonless design" thanks to additional Taptic Engines, according to multiple corroborated reports, so what do we know about the change so far? Apple analyst Ming-Chi Kuo was first to report that the volume and power buttons on this year's two high-end iPhone models will adopt a solid-state design, similar to the iPhone 7's home button, replacing a...
iPhone 14 Pro Purple Side Perspective Feature Purple

Gurman: Apple Considering New High-End iPhone Alongside Pro and Pro Max

Sunday February 5, 2023 6:07 am PST by
Apple has discussed selling a new top-of-the-line iPhone alongside the Pro and Pro Max models in 2024 at the earliest, according to Bloomberg's Mark Gurman. Based on this timeframe, the device would be part of the iPhone 16 lineup or later. In a September 2022 edition of his weekly "Power On" newsletter, Gurman said there was "potential" for an iPhone 15 Ultra to replace the iPhone 15 Pro...
iphone ultra concept daehnert

'iPhone Ultra' Concept Envisions Apple's Rumored Future Top-Tier Smartphone

Tuesday February 7, 2023 5:38 am PST by
Apple has reportedly considered releasing a new top-of-the-line iPhone alongside future Pro and Pro Max models, tentatively referred to as "iPhone Ultra," and one designer has taken it upon himself to envision what such a device could potentially look like. German industrial designer Jonas Daehnert came up with this impressive-looking concept (pictured) by marrying design elements of the...
Apple iPad 10th gen Magic Keyboard Folio Apple Pencil Feature Blue

Apple Could Break an iPad Tradition This Year

Wednesday February 8, 2023 3:13 am PST by
Apple usually releases a new entry-level iPad every year, but the current lineup and rumors for 2023 may indicate that this will be the first year when the company breaks this convention. When Apple introduced the 10th-generation iPad last year, it added the device to the lineup above the ninth-generation model from 2021. As a result, Apple currently sells both the ninth- and 10th-generation ...