Apple Reaches Milestone of 100 Million iPod Touch Units Sold

Following today's launch of a new stripped-down 16 GB fifth-generation iPod touch, The Loop reports Apple has disclosed that the company has reached a milestone for the device with over 100 million units sold since its launch in 2007.

In addition to launching a new model of its iPod touch on Thursday, Apple told me this morning that it has sold more than 100 million units of the iPod touch since its introduction.

The iPod touch was launched in 2007 and took the design of the iPhone, minus the calling ability. It has since become one of Apple’s most popular products.

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Historically, Apple has not disclosed the number of iPod touch units it sells each quarter, generally announcing only that the device accounts for more than half of the company's total iPod sales. The company revealed in documents filed in its lawsuit against Samsung last year that it had sold 46.5 million iPod touch units in the United States alone, but firm numbers have otherwise been difficult to come by.

Related Forum: iPod touch and iPod

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Top Rated Comments

World Citizen Avatar
158 months ago
I was pretty green to Apple in the iPod Touch launch days....

I was fully Windows minded (private) And, didn't even look at Apple products...

But then... then there was this store where there was a device which said
"Slide to unlock"

I was standing there for 2 minutes thinking if this could be real... If I really could slide that little button on that screen. And when I finally got the courage to try it IT WORKED>>>> I was truly amazed. And sold.


From then on my computer usage changed 200%. Not only the brand, but my whole idea of what a computer should do FOR YOU!

For me the iPod touch changed the world and not the iPhone...
Score: 12 Votes (Like | Disagree)
easy4lif Avatar
158 months ago
Owned 1st, 2nd 4th, and the current model.

I've prob saved 5k in money by not having to sign up for a phone contract
Score: 9 Votes (Like | Disagree)
MattJessop Avatar
158 months ago
I bought the first gen Touch years ago when it first came out, quickly fell in love and upgraded to the 3G when that came out.

I gave it to my mum years ago, managed to find it the other day. It's amazing how much has changed!! The screen was awful and washed out, it was really slow, took 10 seconds to open the settings app, is as thick as my iPhone 5 and yet at the time thought it was the best thing I'd ever ever used!! Crazy. :D
Score: 7 Votes (Like | Disagree)
Zunjine Avatar
158 months ago
I had a first gen iPod touch - genuinely one of the most brilliant devices I have ever owned. The idea of having a real web experience on a device so small was mind blowing. Now, of course, we take it for granted, but I had a Blackberry before that and I know how bad browsing used to be on mobile devices - the iPhone and iPod touch were years ahead.
Score: 6 Votes (Like | Disagree)
phillipduran Avatar
158 months ago
That's a bit sad.

I think it is awesome. I like to see people who are doing well and can afford the things in life they like.
Score: 5 Votes (Like | Disagree)
Jsameds Avatar
158 months ago
I've just done the maths and that's 33 iPod Touches sold every single minute since launch.
Score: 5 Votes (Like | Disagree)