In Lawsuit Over Siri, Apple Says the Technology is "Cutting Edge"

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Apple has filed a motion to dismiss in a case filed by customers over alleged misleading advertising depicting the Siri technology in the iPhone 4S. The lawsuit, filed in March, alleges that Apple's advertising of Siri doesn't reflect real-world usage. When asked for directions or to locate a store, "Siri either did not understand what Plaintiff was asking, or, after a very long wait time, responded with the wrong answer."

Siri beta wish
In a motion to dismiss (via Scribd), Apple attempts to shoot down the Plaintiff's arguments, reports the Wall Street Journal:

They offer only general descriptions of Apple’s advertisements, incomplete summaries of Apple’s website materials, and vague descriptions of their alleged—and highly individualized—disappointment with Siri. Tellingly, although Plaintiffs claim they became dissatisfied with Siri’s performance “soon after” purchasing their iPhones, they made no attempt to avail themselves of Apple’s 30-day return policy or one-year warranty—which remains in effect. Instead, they seek to take an alleged personal grievance about the purported performance of a popular product and turn it into a nationwide class action under California’s consumer protection statutes. The Complaint does not come close to meeting the heavy burden necessary to sustain such claims.

Apple continues to heavily advertise Siri and the iPhone 4S. The two latest ads for the product feature celebrities Samuel L. Jackson and Zooey Deschanel using Siri to plan date night and to get tomato soup delivered.

Top Rated Comments

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107 months ago
Plantiff Kripke, can you please respond?

Plantiff: Siwi weally sucks! Watch. "Siwi, can you wecommend a westawant?"

See?? What a piece of cwap!
Score: 38 Votes (Like | Disagree)
Avatar
107 months ago
Welcome to 2012. See someone else with a lot of money? Just find a stupid way to sue them and needlessly clog up the legal system. What a joke.
Score: 20 Votes (Like | Disagree)
Avatar
107 months ago
Sigh. There are less obnoxious ways to make a quick buck, dear Plaintiff.
Score: 17 Votes (Like | Disagree)
Avatar
107 months ago
In other news, the Energizer Bunny does not exist.

Such frivolous, childish lawsuits...
Score: 15 Votes (Like | Disagree)
Avatar
107 months ago

I use Siri and like it. However, it's response time nowhere near as fast nor as accurate as what is portrayed in those ads.

The ads actually do have a disclaimer that states that time sequences are shortened. Still, I agree that the portrayal is a bit misleading, but how else can you demonstrate Siri in a 30 second ad?
Score: 11 Votes (Like | Disagree)
Avatar
107 months ago
Works fine for me. In fact the only friend I know with problems has a super thick Boston accent.
Score: 10 Votes (Like | Disagree)

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