avengerstrailer
Updated: It turns out that Seamus McGarvey was misquoted. From The Hollywood Reporter:

"I was talking about how up and coming film makers have access to a whole range of new technologies which expand our options as filmmakers. I mentioned that the iPhone and the Canon 5d Mk2 were devices currently used on many Hollywood productions. I used the Canon on some shots on Marvel's The Avengers movie," he stated to THR. "Unfortunately, this was edited to read that I shot some of the film with the iPhone. This is not true."

The original story follows:

The iPhone 4 has a great camera built-in -- but it is good enough to film a movie? According to cinematographer Seamus McGarvey, who worked on the upcoming Avengers movie, the iPhone works just fine as a cinematic instrument. In an interview with the Irish Film & Television Network:

The beauty of photography or cinema is that you make every choice based on the content at hand. On The Avengers, I did a couple of shots on the iPhone and they are in the movie. In fact, they are in the trailer! I understand that sometimes there is no choice and you have to go for the cheapest option, but if you are limited for choice, you can still make poignant decisions that will effect the look of the film.

McGarvey gave no details about exactly which shots in the trailer were taken with an iPhone. It's a testament to the iPhone and McGarvey's abilities as a cinematographer that we can't figure it out.

Watch The Avengers trailer on Apple's movie trailers website.

Top Rated Comments

mrsir2009 Avatar
132 months ago
Unless he had an early release 4S, that means there will be 720p scenes in the movie, which might stand out on the 1080p Blu-ray release...

Not on my TV they won't :cool:

Score: 12 Votes (Like | Disagree)
chrono1081 Avatar
132 months ago
Take that, camera snobs/elitists!

This actually. Lighting is far more important than resolution, but you can't tell that to n00b photogs, they want the latest and greatest hardware when they can't even fully utilize its capabilities.
Score: 10 Votes (Like | Disagree)
Xenc Avatar
132 months ago
Hmm, the DP's facebook status has since clarified that he did not shoot any scenes with an iPhone..."just to clarify! I didn't shoot any scenes on the avengers on an iPhone"

It could be believed the interviewer meant to say the canon 5D.I always write iPhone 4 when I mean to write Canon 5D. Easy typo to make.
Score: 8 Votes (Like | Disagree)
GFLPraxis Avatar
132 months ago
Unless he had an early release 4S, that means there will be 720p scenes in the movie, which might stand out on the 1080p Blu-ray release...
Score: 8 Votes (Like | Disagree)
Will do good Avatar
132 months ago
wow. I'm sure the iphone is good, but I'll credit the DP/cameraman.
Score: 7 Votes (Like | Disagree)
scottrichardson Avatar
132 months ago
Unless he had an early release 4S, that means there will be 720p scenes in the movie, which might stand out on the 1080p Blu-ray release...

Not entirely - There's oodles of 1080p blurays out there that dont come close to saturating the resolution detail of 1080p due to camera MTF and focus. Only if the cameraman can fully focus the camera, and it is 3k, 4k or 5k, will you get a fully detailed 1080p image. Most of the time the actual visible resolution is somewhere around 720p. Yes there's 1020 x 1080 pixels on screen, but the image is so soft it could as easily be a focused 720p image scaled up.

Scott
Score: 6 Votes (Like | Disagree)

Related Stories

iphone holiday

Best Black Friday iPhone Deals Still Available

Friday November 26, 2021 4:58 am PST by
Cellular carriers have always offered big savings on the newest iPhone models in holidays past, and Black Friday 2021 is no different. Right now we're tracking notable offers on the iPhone 13 and iPhone 13 Pro devices from AT&T, Verizon, and T-Mobile. For even more savings, keep an eye on older models like iPhone SE. Note: MacRumors is an affiliate partner with some of these vendors. When you...
airpods family holiday

Best Black Friday AirPods Deals Still Available

Friday November 26, 2021 4:04 am PST by
Black Friday 2021 deals are still going strong, and we're tracking the best deals across Apple's AirPods lineup. Throughout the week we've been sharing the best sales for Apple devices like iPhone, Mac, and iPad, so be sure to follow us on Twitter for all of the latest Black Friday sales Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a...
apple mixed reality headset mockup feature purple

Kuo: Apple AR Headset Coming in Late 2022 With Mac-Level Computing Power

Thursday November 25, 2021 8:32 pm PST by
Apple's long-rumored augmented reality (AR) headset project is set to bear its first fruit late next year with the launch of the first device carrying a pair of processors to support its high-end capabilities, according to a new research report from noted analyst Ming-Chi Kuo seen by MacRumors. According to Kuo, the higher-end main processor is said to be similar to the M1 chip Apple...
apple watch cellular holiday

Best Black Friday Apple Watch Deals Still Available

Friday November 26, 2021 4:55 am PST by
The Apple Watch always makes a great gift around the holiday season, and for Black Friday 2021 we're tracking a few solid offers on numerous models of the Apple Watch. In this article, you'll find the best Black Friday sales on the new Apple Watch 7, but the best money-saving discounts will be found on older models like the Apple Watch Series 3 and SE. Note: MacRumors is an affiliate partner...
iPads black friday 20 sale feature

Best Black Friday iPad Deals Still Available

Friday November 26, 2021 4:48 am PST by
Although Black Friday sales began as early as October in 2021, the shopping holiday is now officially underway and we're highlighting the best sales for each of Apple's product lines. In this article, you'll find the best Black Friday sales on iPad Pro and iPad mini. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a...
mac family holiday

Best Black Friday iMac and MacBook Deals Still Available

Friday November 26, 2021 4:29 am PST by
Our Black Friday 2021 coverage continues with the best deals you can find on MacBook Pro, MacBook Air, iMac, and Mac mini today. As with all Black Friday deals, we aren't sure how long any of these will last, and prices are always fluctuating, so if you see something you want, be sure to buy it soon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and...
General black friday 20 sale feature

Huge List of Black Friday Deals on iPhone and Mac Cases, Cables, Accessories and Software

Friday November 26, 2021 5:09 am PST by
Black Friday is in full swing today, and in this article we're highlighting some of the best deals that you can find online among popular third-party accessory makers like Twelve South, Nomad, Satechi, and many more. Visit our Black Friday Roundup for a deeper dive into the best sales going on today. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and...
apple black friday shopping event 2021

Apple's Black Friday Promotion Now Underway in the U.S. and More Countries

Friday November 26, 2021 12:07 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is now underway in the United States and select other countries, with customers able to receive a free Apple gift card with the purchase of select products through November 29. Participating countries include the United States, Canada, Australia, New Zealand, the UK, Ireland, France, Spain, Portugal, Italy, Germany,...