Intel Previews Low-Power 'Haswell' Processors for 2013

haswell slide
Slide from Intel's Haswell preview (Source: Gizmodo)

Intel today previewed its future "Haswell" family of low-power processors at its Intel Developer Forum, showing how the line of chips planned for a 2013 debut will be able to dramatically increase power efficiency to increase battery life on its so-called "Ultrabook" systems.

[Intel CEO Paul] Otellini also described the new class of platform power management in development for the 2013 "Haswell" products for Ultrabooks. The advances in silicon technology and platform engineering are expected to reduce idle platform power by more than 20 times over current designs without compromising computing performance. Otellini said he expects that this design change, combined with industry collaboration, will lead to more than 10 days of connected standby battery life by 2013. The advancements will aid in delivery of always-on-always-connected computing where Ultrabooks stay connected when in standby mode, keeping the e-mail, social media and digital content up-to-date.

Intel demonstrated the low-power nature of the Haswell platform by rigging up a prototype Haswell system running off a solar cell powered by light bulbs and other ambient light. Full systems based on Haswell will obviously contain many other components that will increase the power draw, but it is clear that Intel is taking power consumption seriously as it seeks to facilitate thinner and longer-running notebook systems running on a platform that can compete head-to-head with the efficiency of the ARM chips used in many smartphones and tablets today.

haswell demo
Intel demonstration of Haswell system running on solar power (Source: This is my next)

Popular Stories

iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
Sad Siri Feature

Apple AI Chief John Giannandrea Retiring After Siri Delays

Monday December 1, 2025 2:16 pm PST by
Apple AI chief John Giannandrea is stepping down from his position and retiring in spring 2026, Apple announced today. Giannandrea will serve as an advisor between now and 2026, with former Microsoft AI researcher Amar Subramanya set to take over as vice president of AI. Subramanya will report to Apple engineering chief Craig Federighi, and will lead Apple Foundation Models, ML research, and ...
Netflix Smaller 4

Netflix Kills Casting From Its Mobile App to Most Modern TVs

Monday December 1, 2025 4:36 am PST by
Netflix has quietly removed the ability to cast content from its mobile apps to most modern TVs and streaming devices, including newer Chromecast models and the Google TV Streamer. The change was first spotted by users on Reddit and confirmed in an updated Netflix support page (via Android Authority), which now states that the streaming service no longer supports casting from mobile devices...
ios 18 to ios 26 upgrade

Apple Pushes iPhone Users Still on iOS 18 to Upgrade to iOS 26

Tuesday December 2, 2025 11:09 am PST by
Apple is encouraging iPhone users who are still running iOS 18 to upgrade to iOS 26 by making the iOS 26 software upgrade option more prominent. Since iOS 26 launched in September, it has been displayed as an optional upgrade at the bottom of the Software Update interface in the Settings app. iOS 18 has been the default operating system option, and users running iOS 18 have seen iOS 18...
Touchscreen MacBook Feature

Here Are the Four MacBooks Apple Is Expected to Launch Next Year

Monday December 1, 2025 5:00 am PST by
2026 could be a bumper year for Apple's Mac lineup, with the company expected to announce as many as four separate MacBook launches. Rumors suggest Apple will court both ends of the consumer spectrum, with more affordable options for students and feature-rich premium lines for users that seek the highest specifications from a laptop. Below is a breakdown of what we're expecting over the next ...
iphone 17 cyber

iPhone 17 Demand Is Breaking Apple's Sales Records

Tuesday December 2, 2025 9:44 am PST by
Apple's iPhone 17 lineup is selling well enough that Apple is on track to ship more than 247.4 million total iPhones in 2025, according to a new report from IDC. Total 2025 shipments are forecast to grow 6.1 percent year over year due to iPhone 17 demand and increased sales in China, a major market for Apple. Overall worldwide smartphone shipments across Android and iOS are forecast to...
Cyber Week Deals 2025

Best Cyber Week Apple Deals Include Big Discounts on AirPods, Apple Watch, and More

Sunday November 30, 2025 7:33 am PST by
Cyber Week is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Specifically,...
iOS 26

What to Expect From Apple This December: iOS 26.3 Beta, Replay 2025, and More

Monday December 1, 2025 8:40 am PST by
The calendar has turned to December, and the quieter year-end holiday season is now upon us. Nevertheless, we can still expect a few things from Apple this month. Apple previously announced that iOS 26.2 will be released to the general public in December, and we can expect corresponding updates to be released as well, including iPadOS 26.2, macOS 26.2, watchOS 26.2, tvOS 26.2, and visionOS...
studio display purple february

M5 iPad Pro Could Hint at New Studio Display Feature

Sunday November 30, 2025 10:30 am PST by
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026. Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...

Top Rated Comments

JRSAHLBERG Avatar
186 months ago
Is it just me or does that lab coat just look ridiculous? Is that what he wears in the office?

Better than what they used to use...

Score: 11 Votes (Like | Disagree)
Oletros Avatar
186 months ago
More like "Hasbeen."

ARM is the future, and Intel knows this. In fact they're quite desperate to dispel this notion.

Call me when ARM processor have the power of a 2008 MBA
Score: 11 Votes (Like | Disagree)
patsfan83 Avatar
186 months ago
Is it just me or does that lab coat just look ridiculous? Is that what he wears in the office?
Score: 8 Votes (Like | Disagree)
OrangeSVTguy Avatar
186 months ago
Perfect for the new Air :)
Score: 6 Votes (Like | Disagree)
grapes911 Avatar
186 months ago
It's good to see power consumption is a priory. For most people current processors are fast enough for the foreseeable future. I'm sure that will change at some point (maybe even sooner rather than later), but a faster CPU won't make a difference for me right now. Longer battery, on the other hand, will absolutely be an improvement I'd notice.
Score: 6 Votes (Like | Disagree)
SpinThis! Avatar
186 months ago
thats it, im not buying a computer until 2013!! But of course when I do, im sure it will be old then too...

hmm, I got the perfect solution for your problem:



Best of all it cuts power consumption by 100%! But will it blend?
Score: 5 Votes (Like | Disagree)