Microsoft's Windows 8 to Include an App Store Too

With industry trends clearly moving towards digital distribution, Microsoft will also be making the move with an "App Store" in the upcoming Windows 8. Microsoft introduced the Windows 8 team in a blog post earlier today.

Amongst the different teams listed, Microsoft listed an "App Store" team, seemingly confirming previous evidence from an early Windows 8 screenshot which showed a "Store" button:

Windows 8 start menu

Windows 8 is a notable departure from Microsoft's latest desktop operating system, with many interface elements drawing from their Windows Phone 7 platform. The tile-based appearance offers an easy touch interface, while a more traditional desktop interface remains for legacy applications.

Apple has been a strong proponent of the App Store distribution model, moving in that direction faster than its competitors. With OS X Lion, Apple initially launched it as an exclusive App Store download, only offering a USB thumb drive option several weeks later.

Back in February we reported that Apple was making steps towards eliminating boxed software at their retail stores. In late July, Apple discontinued many of their boxed software items, leaving only the digital versions behind.

It's not clear yet if Microsoft will publicly brand their software store as an "App Store", as Apple has not taken kindly of the use of the term by other companies. Microsoft too had opposed Apple's "App Store" trademark application. In retrospect, their motives may have been due to this same intended feature in Windows 8. Microsoft already offers a store for apps called "Marketplace" in Windows Phone 7.

Popular Stories

iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
Cyber Week Deals 2025

Best Cyber Week Apple Deals Include Big Discounts on AirPods, Apple Watch, and More

Sunday November 30, 2025 7:33 am PST by
Cyber Week is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Specifically,...
Netflix Smaller 4

Netflix Kills Casting From Its Mobile App to Most Modern TVs

Monday December 1, 2025 4:36 am PST by
Netflix has quietly removed the ability to cast content from its mobile apps to most modern TVs and streaming devices, including newer Chromecast models and the Google TV Streamer. The change was first spotted by users on Reddit and confirmed in an updated Netflix support page (via Android Authority), which now states that the streaming service no longer supports casting from mobile devices...
studio display purple february

M5 iPad Pro Could Hint at New Studio Display Feature

Sunday November 30, 2025 10:30 am PST by
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026. Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...
New Intel Logo

Apple and Intel Rumored to Partner on Mac Chips Again in a New Way

Friday November 28, 2025 7:33 am PST by
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way. Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027. Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
iphone black friday gold

The Best Black Friday iPhone Deals Still Available

Friday November 28, 2025 6:24 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...
Sad Siri Feature

Apple AI Chief John Giannandrea Retiring After Siri Delays

Monday December 1, 2025 2:16 pm PST by
Apple AI chief John Giannandrea is stepping down from his position and retiring in spring 2026, Apple announced today. Giannandrea will serve as an advisor between now and 2026, with former Microsoft AI researcher Amar Subramanya set to take over as vice president of AI. Subramanya will report to Apple engineering chief Craig Federighi, and will lead Apple Foundation Models, ML research, and ...
maxresdefault

The MacRumors Show: Apple's Big Plans for iPad Mini 8

Friday November 28, 2025 8:39 am PST by
On this week's episode of The MacRumors Show, we talk through the latest rumors about Apple's upcoming iPad mini 8. Subscribe to The MacRumors Show YouTube channel for more videos The next-generation version of the iPad mini is expected to feature an OLED display, as part of Apple's plan to expand the display technology across many more of its devices. Apple's first OLED device was the Apple...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...

Top Rated Comments

MythicFrost Avatar
187 months ago
LOL I read that as "Microsoft's Windows 8 to be included in (Mac) App Store too" rofl... I was like... whaat?
Score: 28 Votes (Like | Disagree)
ksgant Avatar
187 months ago
Seriously, we need to all stop caring about "oh, they just copied ____". or "oh, ____ had that feature first". It's nonsensical. I want products...from any company...that work. If that means they stand on the shoulders of who came before with features, so be it. If Windows wants an application store, why do I care if Apple had one first? If Apple is updating iOS to have more robust notifications, why do I care that Android had it first? Do they want a fricken prize?

Why not take it to the extreme? Why not criticize the iPad for using an LCD screen with "oh, Compaq had LCD screens on their laptops back in the 90's, this is nothing new, Apple is just copying others by using an LCD". Makes as much sense.

Come on...
Score: 20 Votes (Like | Disagree)
boss.king Avatar
187 months ago
I believe it should be called Program Store for Windows. But i agree Apple doesn't deserve exclusive rights to that term.
It'll probably be Marketplace, like on WP7. And to all the people saying Microsoft is copying Apple, there were app stores before Apples one, they just weren't successful. Not a new concept. Apple copies just like everyone else.
Score: 18 Votes (Like | Disagree)
MarrkDaviid Avatar
187 months ago
Fanboys

Apple does not deserve exclusive rights to the term 'App Store'. This is almost as stupid as Cadbury wanting to trademark the colour purple, for chocolate wrappers.
Score: 18 Votes (Like | Disagree)
slrandall Avatar
187 months ago
And on a slightly un-related note, it almost looks as though MS is trying to beat Apple to the unified-across-all-devices OS ... Interesting.
Score: 12 Votes (Like | Disagree)
Mr. Gates Avatar
187 months ago
Hummm.... can't seem to figure out why so many Windoze lovers and Android lovers feel compelled to come to an Apple enthusiast forum and rant and rave anti Apple junk???

I guess when you go from almost dead to one of the most influential, most innovative and most valuable company in the world in about 15 years you attract trolls and haters?

I just don't get why they feel so compelled to come here and try and convince us that Windows or Android is better? I don't hang out at the Android or Windoze forums and bash them?


This is a RUMOR site. For speculation and discussion.

Maybe your lost, can I direct you home to the APPLE FAN CLUB (http://www.fanpop.com/spots/apple) ?

Just because we are interested in Apple rumors it doesn't mean we should be frothing at the mouth with Apple rabid comments hating on other technology. Some of us are capable of having more than one company in our lives and aren't as "Dedicated" ....as you :rolleyes:
Score: 11 Votes (Like | Disagree)