Best Buy and AT&T Prep for U.S. iPhone 4 Launch

With Apple set to begin taking pre-orders for the iPhone 4 in a handful of countries tomorrow, including the United States, the company's retail partners are also beginning to firm up their plans. Last Friday, we noted that Wal-Mart was gearing up to offer the new iPhone at launch, following news earlier in the week that RadioShack would begin taking pre-orders on the 15th for a June 24th launch as well.

Electronics chain Best Buy had been rumored to be preparing its plans for launch, and today confirmed that it too will be taking pre-orders beginning tomorrow.

Beginning June 15, Best Buy Mobile, the mobile specialty retail unit of Best Buy Co. Inc (NYSE: BBY), launches its pre-sale of iPhone 4 from Apple. Pre-sale orders can be placed at any Best Buy or Best Buy Mobile standalone store nationwide. The iPhone 4 will land in Best Buy and Best Buy Mobile stores June 24.

Apple's U.S. carrier partner, AT&T, has also been working to get ready for launch day, with employees set to debut new company T-shirts for the event and the company has also put together a video providing information on upgrade pricing policies and data plans for the new iPhone.


The company is also planning to open its retail stores at 7:00 AM on the launch day of June 24th and is offering rebate credits or handset upgrades for those customers who purchased an iPhone 3GS in the month before iPhone 4's announcement.

Related Forum: iPhone

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