A SongFacts interview with The Asteroids Galaxy Tour who had their song Around The Bend featured in a recent iPod Touch ad. In asking how they were chosen, the band revealed that Steve Jobs personally made the decision. The article has since been edited but AppleInsider has the original quote:
While listening to some of the songs suggested by Synch, the Apple co-founder reportedly slammed on the brakes during a sample of "Around The Bend," declaring, "This is it, this is the new track for the iPod Touch."
"Apparently he just loved that track, but we never saw it as one of our singles," Iversen said. "We have some other songs that we thought would be great singles, and that would work cool on for the radio, but he really loved that song."
The song was used in this iPod Touch "funnest iPod ever" ad: