Apple's Market Share Hitting Highs - MacRumors
Skip to Content

Apple's Market Share Hitting Highs

Apple's market share in both the computer and cell phone markets is hitting highs according to Net Applications.

Last month the Mac OS had 6.8% market share, compared to 5.39% for November 2006. This represents the highest market share in Apple's steady climb, which appears to be almost directly proportional to a slightly declining Microsoft Windows installed base.

Windows Mac OS X
Nov 2006 94.16% 5.39%
Nov 2007 92.42% 6.8%
Difference -1.74% +1.41%

In addition, Net Applications has issued an interesting report stating that the iPhone has quickly overtaken Microsoft's Windows Mobile as the most used mobile OS on the web.

We've been tracking iPhone usage since its launch. Total web browsing on the iPhone has topped the web browsing on all Windows Mobile devices combined, as this report shows. This report is a listing of the top operating system versions in use. It is not a measure of units sold, but the share of users browsing the internet with the devices. The iPhone has had a dramatic rise in usage share in its short time on the market Is this due to a better user interface? Larger screen?

In contrast to market share numbers by firms like Gartner which combine quarterly results from the industry to give market share of sales, Net Applications market share numbers attempt to represent installed base of internet users. More on how Net Applications gets its numbers...

Related Forum: iPhone

Popular Stories

Four iPhone 18 Pro Colors Mock Feature

iPhone 18 Pro: Pre-Orders and Release Date

Sunday August 16, 2026 8:24 pm PDT by
Apple has yet to reveal when the iPhone 18 Pro and iPhone Ultra will be announced and released, but the dates usually follow a familiar pattern. As usual, the event is expected to take place in the first half of September. Labor Day falls on September 7 this year. The last time the holiday was on that day was in 2020, but the iPhone event that year was delayed until October due to the...
apple camera airpods

Apple's Camera-Equipped AirPods Confirmed: See Them in Action

Monday August 17, 2026 6:21 pm PDT by
Apple is working on camera-equipped AirPods that appear to be nearly ready to launch, based on a video MacRumors found in the macOS Tahoe 26.7 release candidate. In a short demo, a man holds a book up so the camera in the AirPods can see the title. "With Visual Intelligence, your world becomes savable. See something you like? Just ask me to save it for later," says the voiceover text. Here ...
iPhone 18 Pro Dark Cherry Feature

iPhone 18 Pro and iPhone Ultra: New Details Leak as Apple Event Nears

Monday August 17, 2026 11:09 am PDT by
"iPhone Ultra" supply will be very limited when the foldable device is first released later this year, according to Fixed Focus Digital, a known leaker on the Chinese social media platform Weibo. The account also claimed that the iPhone 18 Pro's A20 Pro chip will be up to 18% faster and up to 30% more power efficient compared to the iPhone 17 Pro's A19 Pro chip. The A20 Pro chip will be the...