Multiple readers report seeing a new holiday-themed "Get A Mac" ad on U.S. network television. While reader reports vary slightly on the exact details of the ad, in general the Mac (still played by Justin Long) performs a gift swap with PC with the Mac giving PC a photo book made from iPhoto, whereas PC gives a C++ GUI programming handbook and remarking "i've been eyeing that myself."
As of this posting, the ad has not been published to Apple's website. Justin Long's continued involvement in Apple's ad campaign and holiday-themed ads was previously rumored here. Update: Three new Mac ads have been posted on Apple's site.
Wednesday March 11, 2026 7:05 am PDT by Joe Rossignol
Starting today, the seven new Apple products that were announced last week are available at Apple Stores and beginning to arrive to customers.
The colorful MacBook Neo and all of the other new products are on display at most Apple Store locations around the world starting today. Apple Stores have inventory of the new products for both walk-in customers and Apple Store pickup, but...
Thursday March 12, 2026 6:10 am PDT by Joe Rossignol
Apple today announced that it will celebrate the company's 50th anniversary over the coming weeks, but it has yet to reveal any specific plans.
Apple was founded on April 1, 1976, so the company will turn 50 on April 1, 2026.
"While Apple is known for looking forward, this milestone offers a special moment to reflect on the journey that has brought the company here, to celebrate the...
Wednesday March 11, 2026 1:31 pm PDT by Juli Clover
The upcoming foldable iPhone that Apple plans to debut this September will operate like a cross between an iPhone and an iPad, reports Bloomberg.
When the device is opened up, the UI will have an iPad-like layout that supports multitasking with two apps side-by-side. No iPhone to date has supported running multiple apps on the display at the same time, beyond simple picture-in-picture mode...