iPhone-iPad-duo-2015Apple has slightly raised iPhone and iPad prices in Germany on January 1, likely to comply with new private copying levies agreed to by German trade association Bitkom and ZPÜ collecting societies such as GEMA in December 2015.

iPhone 6s, iPhone 6s Plus and iPhone 5s prices increased by around 5 euros for each model, while iPad Air 2, iPad Air, iPad mini 4, iPad mini 2 and iPad Pro models each rose by around 8 euros compared to December 31 prices on the Apple Online Store.

The price increases are in line with Germany's new private copying levies that manufacturers and importers must charge on purchases of recordable media devices. Apple is a Bitkom member, so it pays a reduced rate in the amount of 5 euros for mobile phones and 7 euros for tablets. Non-members are required to charge fees of up to 6.25 euros per mobile phone and 8.75 euros per tablet.

Germany allows consumers to make private copies of songs and other recordable media, which can be stored on devices like iPhones and iPads, and private copying levies exist to provide royalties to songwriters, composers, music publishers, recording artists, musicians and record companies for those private copies of music. Many other European countries charge similar private copying levies on recordable media devices.

Apple has paid a similar private copy levy of 10.55 euros on Macs in Germany since 2010.

Update: Apple confirmed to The Associated Press that the price increase is linked to the new copyright levy.

Top Rated Comments

Glassed Silver Avatar
109 months ago
Those prices are looking really weird compared to Austria now. They had been the same before, despite the higher tax here in Austria.

Oh Apple.

Next thing you know some of their Apple Stores are raising in-store prices, because the janitor of the mall got a raise.

Just eat it up Apple. I know the bad PR likely won't spread too wide, but really?
Those in the know who do all the friends and family ads for you for free don't get a massive kick out of this.

Then again, keep pouring oil into the fire, maybe one day your penny pinching will finally come to a collapse because some lucky day Average Joes sees right through it again, just like in the 1990's, or did that never happen?

Then you should contact your government representative and ask them why they feel the need to raise your taxes again, while providing you no increase in value for your tax dollar.
I'm salty enough about my government already and I have been for the longest time.
Also the tax is not completely new, they just widened the products this applies to.

But to see Apple penny pinching and really having the audacity to up the price right away is ridiculous.
This shows how shareholder-controlled Apple is now, this is a long shot from Steve's ethos.
Hell, just eat it up and save yourself this weird PR effect.
But as I said, Apple isn't targeting educated buyers too much anymore. So why care.

Glassed Silver:mac
Score: 8 Votes (Like | Disagree)
rdlink Avatar
109 months ago
True. But either way, consumers in Germany are paying more for the products then they previously were, with precisely zero benefit. It's as if the value proposition doesn't apply to Apple.

I currently own an iPhone 6, after owning a Moto G and HTC One. Quite frankly I've been unimpressed with the iPhone. Largely it works well, a few really annoying software issues, but there really is no reason why it should be the default choice in smartphones.
First of all, consumers in Germany SHOULD be paying more "then" they previously were. If a government entity increases a tax on the consumption of a product the people who are consuming the product should pay for it. If your local municipality increased sales taxes by half a percent would you expect all of the vendors who sell that product in your city to lower their prices by half a percent, and just pay the tax themselves?

If Apple were to buy USB flash drives or blank CDs in Germany to use for their business do you think they should insist that he seller of the USB flash drives or CDs should eat the cost of the new German levy?

As an aside, I would not be surprised that, if you were to check you would find that other smartphone sellers in Germany, including Motorola and HTC likely raised their prices to allow for this new tax, also. Greedy bastards! /s

Second, you are absolutely correct about the iPhone in that it should not be "the default choice in smartphones." There should be no "default choice in smartphones." It's a consumer product, and each consumer should make the decision about which product serves their needs. Period.

But the fact is that the marketplace has spoken, and continues to speak. The iPhone is, without any confusion, ambiguity or controversy the number one selling single smartphone in the world. Period. If you don't see the value in it over other phones that's completely your business. Don't buy one. Of course, hundreds of millions of people, including myself disagree with you. I've owned multiple Android devices, and used even more for work. I will say unequivocally that none of them comes close to the quality and usability of the iPhone, for me.
Score: 7 Votes (Like | Disagree)
rdlink Avatar
109 months ago
Instead of decreasing their margins the products get even more expensive....As a consumer I am not happy.
^This.
Holy penny pinching batman. To the educated buyer this just feels asinine. Granted, the times are gone when Apple cared about them.
Oh look, I can buy the new MacBook in rose-gold. Hang on guys, I'll be right back....


:rolleyes:

Glassed Silver:mac
Then you should contact your government representative and ask them why they feel the need to raise your taxes again, while providing you no increase in value for your tax dollar.
Score: 7 Votes (Like | Disagree)
Tamagotchi Avatar
109 months ago
Apple's prices are ridiculous here in Europe. Worse is Apple doesn't pay taxes anywhere in the EU... Except for a mere amount in Ireland.

that's the currency used to rob us europeans. the best thing about it: people don't care.
^lefty who hates the Union :)
Score: 7 Votes (Like | Disagree)
bfreek Avatar
109 months ago
What the hell is a euro?
that's the currency used to rob us europeans. the best thing about it: people don't care.
Score: 6 Votes (Like | Disagree)
jaymzuk Avatar
109 months ago
Replace 'Reflect copyright fees' with 'Maintain profit margin' and you're on the money
Score: 5 Votes (Like | Disagree)

Popular Stories

iOS 18 Siri Integrated Feature

iOS 18 Rumored to Add These 10 New Features to Your iPhone

Wednesday April 24, 2024 2:05 pm PDT by
Apple is set to unveil iOS 18 during its WWDC keynote on June 10, so the software update is a little over six weeks away from being announced. Below, we recap rumored features and changes planned for the iPhone with iOS 18. iOS 18 will reportedly be the "biggest" update in the iPhone's history, with new ChatGPT-inspired generative AI features, a more customizable Home Screen, and much more....
Apple Silicon AI Optimized Feature Siri

Apple Releases Open Source AI Models That Run On-Device

Wednesday April 24, 2024 3:39 pm PDT by
Apple today released several open source large language models (LLMs) that are designed to run on-device rather than through cloud servers. Called OpenELM (Open-source Efficient Language Models), the LLMs are available on the Hugging Face Hub, a community for sharing AI code. As outlined in a white paper [PDF], there are eight total OpenELM models, four of which were pre-trained using the...
maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
macbook pro purple february

Best Buy Introduces Record Low Prices on Apple's M3 MacBook Pro for Members

Thursday April 25, 2024 7:41 am PDT by
Best Buy is discounting a collection of M3 MacBook Pro computers today, this time focusing on the 14-inch version of the laptop. Every deal in this sale requires you to have a My Best Buy Plus or Total membership, although non-members can still get solid second-best prices on these MacBook Pro models. Note: MacRumors is an affiliate partner with Best Buy. When you click a link and make a...
apple id account

Apple ID Accounts Logging Out Users and Requiring Password Reset

Saturday April 27, 2024 12:41 am PDT by
There are widespread reports of Apple users being locked out of their Apple ID overnight for no apparent reason, requiring a password reset before they can log in again. Users say the sudden inexplicable Apple ID sign-out is occurring across multiple devices. When they attempt to sign in again they are locked out of their account and asked to reset their password in order to regain access. ...
macos sonoma feature purple green

Apple's Regular Mac Base RAM Boosts Ended When Tim Cook Took Over

Friday April 26, 2024 6:34 am PDT by
Apple used to regularly increase the base memory of its Macs up until 2011, the same year Tim Cook was appointed CEO, charts posted on Mastodon by David Schaub show. Earlier this year, Schaub generated two charts: One showing the base memory capacities of Apple's all-in-one Macs from 1984 onwards, and a second depicting Apple's consumer laptop base RAM from 1999 onwards. Both charts were...