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Microsoft Makes Xbox-Centered Living Room Push with SmartGlass Wireless Streaming and More

Microsoft today made a series of announcements at E3 revealing a major push into the living room with the Xbox 360 as the focal point. Among the most interesting announcements for Apple users is "SmartGlass", a new wireless technology that is essentially a two-way Airplay-like standard that allows users to push content from their mobile devices to their TVs via the Xbox but also allows mobile devices to act as second screens for content being displayed on TV from an Xbox. Engadget reports:
SmartGlass brings AirPlay-style wireless technology to Xbox and Windows 8 by letting you send video from your tablet or phone to your TV. It then turns that second screen into an information window giving you data of the content you're watching. Plus, it updates the info on your mobile device as the content on the TV changes. The app also enables peripheral controls for games you're playing -- so you can scroll through different plays on your tablet while playing Madden on your big screen, for example.
The SmartGlass companion app will be available this fall on a variety of platforms, including iOS, Android, Windows Phone, and Windows 8 for tablets.


Tablet serving as "second screen" using SmartGlass app (Source: Engadget)

The SmartGlass app will arrive alongside a significant increase in the amount of content accessible through the Xbox 360, with Microsoft making a number of other announcements including a version of Internet Explorer for Xbox, a new Xbox Music streaming service, and access to streaming sports services such as WatchESPN, and live streams from the NBA and NHL. Enhancements to Kinect controls will allow for voice control of Bing searches and Internet Explorer, as well as a new partnership with Nike+ for training games on the Xbox 360.

Apple has of course been working on the Apple TV as its "hobby" focused on the living room, ramping up the device's capabilities to include AirPlay and a number of content services such as Netflix, Major League Baseball, NBA League Pass, and NHL GameCenter Live. The company has been expected to make an even more significant push into the living room with a full-fledged television set integrated with the iTunes Store, iCloud, and other services, although Apple's exact plans and timing remain unknown.

Top Rated Comments

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28 months ago

..."Mac"...rumors...???:confused:

So, we stick a tiny blurb about Apple TV in here and it becomes worthy of a front page post on MR? I'm so confused.


I know you are. Let me help you out:

"The SmartGlass companion app will be available this fall on a variety of platforms, including iOS, Android, Windows Phone, and Windows 8 for tablets."
Rating: 79 Votes
28 months ago

..."Mac"...rumors...???:confused:

So, we stick a tiny blurb about Apple TV in here and it becomes worthy of a front page post on MR? I'm so confused.


It competes in the same arena with Apple's products, and is therefore relevant. What use is it to live in an Apple vacuum and make yourself willfully ignorant of competing products?

But, this has all been said before about everything else, Android, et al... Feel free to vote me down.
Rating: 69 Votes
28 months ago

Microsoft, always one step behind the Apple. But it's great, I'm happy for PC users to have the same options as Mac users.


Not trying to be rude, just plain curiosity, did you read the article? This isnt just "PC Users can have an Airplay rip-off" This allows anyone to stream media to their Xbox's from any device, platform independent.
Rating: 30 Votes
28 months ago

Watch, in a few weeks Apple will have something like this in their stores.


except apple's version will only work on Mac's and iOS. MS is smart to appeal to the entire market

and they are pulling a nice Siri on google with this
Rating: 26 Votes
28 months ago
Nice...makes me wonder WTF Sony has been doing for the last 5 years with the PS3.

PS3 is so far behind 360 at this point.
Rating: 25 Votes
28 months ago

The SmartGlass companion app will be available this fall on a variety of platforms, including iOS, Android, Windows Phone, and Windows 8 for tablets.


Kudos to Microsoft to make this for existing platforms, especially rival ones.


Worst Microsoft E3 ever. They don't care about video games anymore! All they did was show off a few multiplatforms and then focus on kinect, fitness, this, internet explorer, xbox music, usher performance, and probably other stuff (I stopped watching.)


Well studies on usage from Microsoft have shown that 50% of consoles are used for purposes other than gaming, particularly streaming media.
Rating: 22 Votes
28 months ago
Looks great, and to be honest, Microsoft has the market share and the XBOX has great capabilities.
Rating: 18 Votes
28 months ago
I've never been a fan of Microsoft, but the one thing in the last ten years that they have done right... Is this Xbox Platform.

They dominate the competition when it comes to both social and online experiences - Nintendo and Sony are not even close.

Microsoft has always been a bulky and clunky product to me. But this Xbox platform is apple like - simple, clean, and it works(minus the red light phenomenon, but Apple had the same with Antennae-gate).

After watching the final hour of Microsoft's E3, I am really excited for my Xboxs future. And the Smart Glass is going to work on all platforms of devices(Windows, Android, and iOS), which is genius. They understand they need to allow iOS users the same access - surrendering for the greater good.
Sure, this is basically Apple TV, but better... until next week? We'll see.

Now, some say Xbox has ran away from gaming, but so has everyone else. It's not all about gaming anymore people. It's about the whole-experience and offering it to everyone - not a small group of people. And it's not like they don't still offer and create great games...

Good job Microsoft(Xbox Team).
Rating: 16 Votes
28 months ago

Watch, in a few weeks Apple will have something like this in their stores.


I think they already do.
Rating: 16 Votes
28 months ago
like the idea of accepting a game invite from the tablet
Rating: 15 Votes

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