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Android and iPhone Own Nearly The Entire U.S. Smartphone Market

The latest data from Nielsen suggests that between the two of them, Android and Apple's iOS have relegated other smartphone operating systems to sub-single digit market share. The closest competitor -- RIM's Blackberry -- counted only 5% of U.S. smartphone purchases in the past three months. Other operating systems, including Windows Phone, Symbian, HP/Palm's WebOS and others, added up to only 4% share combined.

Overall, Android continues to lead the smartphone market in the U.S., with 48 percent of smartphone owners saying they owned an Android OS device. Nearly a third (32.1%) of smartphone users have an Apple iPhone, and Blackberry owners represented another 11.6 percent of the smartphone market. Among recent acquirers who got their smartphone within the last three months, 48 percent of those surveyed in February said they chose an Android and 43 percent bought an iPhone.
Android's performance is pretty constant, with 48% of existing smartphone owners and 48% of new smartphone purchasers choosing Android phones.

Apple's iPhone has been more popular of late, with the recent release of the iPhone 4S. The iPhone is the device of choice for 32% of current smartphone owners, but has made up 43% of recent smartphone purchases -- entirely at the expense of BlackBerry and the other small-share operating systems.

Top Rated Comments

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36 months ago

Don't you think the Windows phone is going to start to have a growing market share? Microsoft has deep pockets and I suspect they will support it very strongly.


Right.... just like the Zune.
Rating: 11 Votes
36 months ago
I guess "Research In Motion" didn't research enough to stay on top ;)

I'm actually glad to see this, supporting Blackberries always sucked where as supporting iOS and Android are very easy.
Rating: 8 Votes
36 months ago
That 5% number for RIM is mind blowing. Has any company squandered/mis-managed a brand (in N America) worse than they have in the past 5 years? I cant think of one. Very sad as I WAS a 6 year BB owner :(
Rating: 6 Votes
36 months ago

How so, The android OS predates iOS, as google purchased the company that produced it. Its based on linux, has a completely different UI, filesystem and SDK. So what exactly did google copy iOS?


Release date. Don't you know that anything released after a certain product is automatically branded a copy? :D

Why didn't Google announce an amazing new OS and phone on January 9, 2007?

Because it didn't exist.

You gotta remember... the mobile phone industry was pretty stale back then. Just 2 days before Apple's iPhone announcement... Palm announced yet another crappy Treo. Yikes.

Google didn't even announce Android and the whole Open Handset Alliance until 11 months after Apple announced the iPhone... and the first Android phone didn't come out until 22 months after the iPhone was first announced.

Strange timing indeed.

Who knows what Google would have done if it wasn't for the iPhone... they were sitting on Android since 2005.

I would feel better for Android if there were Android phones before the iPhone... and Android tablets before the iPad.

But there weren't. Apple jumpstarted this new mobile revolution. Everything afterwards... you decide.
Rating: 6 Votes
36 months ago
Expect to see WP7 to make a dent in those stats this year. Especially with the Lumia 900 coming out soon.
Rating: 5 Votes
36 months ago

Don't you think the Windows phone is going to start to have a growing market share? Microsoft has deep pockets and I suspect they will support it very strongly.


I think that Microsoft would have a really tough time convincing people to switch from iOS or Android, since there is so much incentive to remain within each respective ecosystem. They would have to offer something truly convincing; I don't think their current offerings satisfy that.
Rating: 4 Votes
36 months ago

In reality since Android is a copy of ios, it's almost 100% Apple:-)


How so, The android OS predates iOS, as google purchased the company that produced it. Its based on linux, has a completely different UI, filesystem and SDK. So what exactly did google copy iOS?
Rating: 4 Votes
36 months ago

If I remember right (I read about it before but I forget where) it had to do with an Apple engineer working on a similar project and left and either started or joined Android.


Andy Rubin was a manufacturing engineer at Apple for a while, then left in 1993 to help work on Magic Cap, and later formed Danger Inc who did the popular Sidekick. Then he co-founded Android in 2003, 11 years after leaving Apple.

Now Apple is claiming that Rubin reported to someone at Apple back in 1990-ish who worked on an obscure OS patent that Apple is suing HTC over. Not a mobile OS. Not iOS.

Google was racing to knock off the Blackberry ... until they saw the iPhones instant success. They changed course and knocked off the iPhone instead.


Android was not after Blackberry. (That was something that young intern got wrong, along with a lot of other stuff.)

Not only would that not make any business sense at all back then, but it also was abundantly clear that Android's UI and even their development phones were modeled more after Windows Mobile.
Rating: 4 Votes
36 months ago

...don't forget the Kin.


The Kin was a dead end project the day it started so do not look much into that one.
Rating: 4 Votes
36 months ago

I hope WP7 fails, and puts a hole in Microsoft's deep pockets. I just hate MS for failing to improve Windows. You still see blue screens of death. They still have the registry system which slows down installs/updates. Windows Update takes forever and sometimes errors out. Mac OS updates are quick and always finish (crossing fingers :)).

RIM is just waiting to be bought by Apple, Google, or MS. They are done. They had 5 years to do something but they haven't done anything.


Where do you see these blue screens of death? I haven't a blue screen of death since Windows 98. Which version of Windows are you using?
Rating: 4 Votes

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