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'Immense Pressure' Leads to Cancellation of Steve Jobs Figurine

Earlier this month, we reported on Hong Kong company In Icons, which was attempting to release a realistic-looking Steve Jobs figurine. According to reports, Apple was at the time threatening legal action over the posable figurine, and PC World now notes that production on the figurine has been halted.


In Icons has posted a statement on its website acknowledging that while it does not feel that it has violated any laws with the figurine but noting that it will cease production out of respect for Jobs and following "immense pressure" from lawyers representing Apple and Jobs' family.
I would like to take this opportunity to reiterate that the original intention for creating the figurine was driven by a fan’s admiration of Steve. We respect copyright and trade mark rights and therefore indicated on our site that we were not providing any Mac, iPhone and iPad models with the figurine. Further, we haven't used any Apple related brands. Unfortunately we have received immense pressure from the lawyers of Apple and Steve Jobs family. Regardless of the pressure, I am still Steve’s fan, I fully respect Steve, and his family, and it is definitely not my wish or intention that they be upset. Though we still believe that we have not overstepped any legal boundaries, we have decided to completely stop the offer, production and sale of the Steve Jobs figurine out of our heartfelt sensitivity to the feelings of the Jobs family.
The 12-inch figurine had been set to sell for $99.99 plus shipping, and included a number of accessories to help users replicate any number of famous Jobs poses.

Top Rated Comments

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34 months ago

Why would I want a Steve Jobs doll anyway?


So he can fight 12" Darth Vadar!

Rating: 37 Votes
34 months ago
A few years from now this story might of been different. However as of right now it's too soon to be making any toy figures of Steve. Wait until at least after the one year anniversary to respect the family and their grief.
Rating: 23 Votes
34 months ago
Why would I want a Steve Jobs doll anyway?
Rating: 23 Votes
34 months ago

I figured this would happen.


I want to acknowledge your clever wordplay. :-)
Rating: 21 Votes
34 months ago
I felt that the doll was creepy when it was first announced. However, I did not feel Apple owned his likeness, and that legal action was unwarranted.

The most important issue, for me, was the response of the family. If it had been OK with them - so be it. But their displeasure closes the issue for me. I think the company discontinuing the doll was correct, not matter what it's reasons.

For those who say "it's just a doll", I am in general agreement. A bit of a tempest in a teapot. But as I think on it... how would you feel if the likeness of deceased love one was made a plastic doll and sitting on a shelf with Barbie and G.I. Joe.

For me, at least, it would not be a pleasant experience.
Rating: 15 Votes
34 months ago
who ever got one, its worth a lot of money now.......
Rating: 11 Votes
34 months ago
I figured this would happen.
Rating: 11 Votes
34 months ago

Seems Apple is finally getting around to doing the things Mr. Jobs would not let them do when he was in charge. It's just a doll !!!!!!!!!!


Unless Apple has legal rights to Steve's likeness (which isn't too farfetched), then there isn't any legal basis for them to pursue In Icons. Not that it's stopped them before.

I'm leaning towards this being more in respect to Steve's family and colleagues, which I actually understand.

This may be a personal taste, but I wouldn't want anyone making life-like action figures of my deceased loved ones (famous or otherwise). Especially not this soon. You might think different, but this isn't just about a doll.
Rating: 10 Votes
34 months ago

Why would I want a Steve Jobs doll anyway?


By itself, no reason; but if you also had 12" Woz, Sculley, and Bill Gates dolls you could play out all sorts of scenarios.
Rating: 10 Votes
34 months ago
This is a very cut-and-dry case.

Try to make an Elvis figurine, and the Elvis estate will be after you.

Private citizens are protected. Notice how often this all persons fictitious disclaimer is used at the end of movies:

All characters appearing in this work are fictitious. Any resemblance to real persons, living or dead, is purely coincidental.


because the law states that for private citizens, which is what Steve Jobs is, you cannot use their likeness unless approval is given from them or their estate.

Public citizens, like the Pope, the President, a mayor of a city CAN be used. (Note that 'Public' does not mean the same thing as 'Popular', as movie stars are 'Popular' but not 'Public')

Unfortunately, the anti-Apple fandroids here don't get the difference.
Rating: 9 Votes

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