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Apple Losing Global Marketing Executive Allison Johnson

All Things Digital reports that Apple vice president of worldwide marketing communications Allison Johnson is leaving the company, reportedly seeking to set up a new marketing and public relations firm. Johnson, who has held the VP position since 2005, will reportedly be officially departing Apple within the next few months.

There's no dearth of marketing and communications talent at Apple, but Johnson's exit from the company is still notable.

She's a seasoned and respected executive who came to Apple from Hewlett-Packard, where she managed public relations during the brutal proxy battle over HP's acquisition of Compaq Computer. A former co-worker there once described her as "prime minister" of HP.

At Apple, Johnson has managed global advertising for some of the company's most revolutionary products and the iconic ads for them. Those ads have been created by TBWAChiatDay, which plays a powerful role at Apple.

Prior to joining HP in 1999, Johnson served as director of media relations at Netscape and IBM.

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15 months ago
Aw sad to see her leave!
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15 months ago
She's cute.

{Yup, that's all I had to contribute to this thread.}:o
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15 months ago
'There's no dearth of marketing and communications talent at Apple'

No dearth indeed!!! ;-)
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15 months ago
As did the Software Architec of Mac OSX left Apple, they are falling one by one. Steve does not want Mac Computers anymore, just iPads and iPhones.

It is a sad day. :(
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15 months ago
She's not wearing a minimalistic black shirt. I say they fired her over not fitting in.
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15 months ago
Bummer. Totally.
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15 months ago
Microsoft just lost their Marketing Chief too, weird.



Microsoft Marketing Chief leaving
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15 months ago
Good for her, starting her own business. Doesn't look like much of an impact on Apple
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15 months ago

As did the Software Architec of Mac OSX left Apple, they are falling one by one. Steve does not want Mac Computers anymore, just iPads and iPhones.

It is a sad day. :(


So you really think that she didn't do any iDevice marketing? Oh, right, I forgot. End of days is coming and all that jazz....
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15 months ago
That's too bad. I hope they get someone better to oversee advertising though, because the recent Apple commercials have been very dry and boring lately.
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