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Apple Building a Search Engine? Probably Not.

TechCrunch suggests and then dismisses the possibility that Apple may be building a search engine.

According to the site, they had heard some reports that Apple might be working on a search engine, but thus far the evidence does not seem to pan out:

But one important fact that isnt checking out - if Apple were building a search engine, theyd be hiring search experts and engineers. Weve talked to a ton of them at all the big companies, and while some of them heard the same rumors, none have lost search employees to Apple, or heard of any specific hirings.

TechCrunch speculates that the rumors may simply be a product of Apple building a better mobile search interface without reinventing the entire search engine.

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42 months ago
Not that surprised realy, they seem to have a good relationship with Google and one of the best integrated searches i've seen (in safari)
Rating: 0 Positives / 0 Negatives
42 months ago
Step 1: Make up a rumor without much evidence
Step 2: Write up an article regarding this said rumor
Step 3: Debunk your own rumor. Credibility intact, site traffic increased slightly

:D
Rating: 0 Positives / 0 Negatives
42 months ago

Not that surprised realy, they seem to have a good relationship with Google and one of the best integrated searches i've seen (in safari)


It really isn't better than other browsers with integreated searches such as Opera, Firefox, camino etc. In fact the way Safari doesn't search google/other specified search provider from the address bar makes it worse.


It could also be applied to other things such as iTunes store becuase I find that search to be pretty poor. If they improve the searching there they improve the potential revenue.
Rating: 0 Positives / 0 Negatives
42 months ago

Step 1: Make up a rumor without much evidence
Step 2: Write up an article regarding this said rumor
Step 3: Debunk your own rumor. Credibility intact, site traffic increased slightly

:D


i was going to say something along the same lines
must be a slow news day at TechCrunch
Rating: 0 Positives / 0 Negatives
42 months ago

Step 1: Make up a rumor without much evidence
Step 2: Write up an article regarding this said rumor
Step 3: Debunk your own rumor. Credibility intact, site traffic increased slightly

:D


They also broke the story that Apple was building a space shuttle. And then they debunked it.
Rating: 0 Positives / 0 Negatives
42 months ago
I heard Apple is coming out with a FREE unibody laptop.
Apple says that's NOT true.
Let's write about that.
Let's write about what I just wrote about.
NEWS!
Rating: 0 Positives / 0 Negatives
42 months ago
Google is the king of searches. I'd see no reason for Apple to compete with the search engine giant - it is free to search. It wouldn't benefit anyone, unless Apple made profit on ads, which they avoid.
Rating: 0 Positives / 0 Negatives
42 months ago
Attempting to build something to compete with Google would be a great way of burning through all their cash reserves and still winding up a distant 2nd/3rd/4th/etc.

Universally stupid.
Rating: 0 Positives / 0 Negatives
42 months ago
Now where are these elevator search engine unboxing photos? This has to be the lamest, least credible rumour since somebody got it into their head that Apple would be building a gaming console... :rolleyes:

It really isn't better than other browsers with integreated searches such as Opera, Firefox, camino etc. In fact the way Safari doesn't search google/other specified search provider from the address bar makes it worse.


Maybe not for you... ;)
Rating: 0 Positives / 0 Negatives
42 months ago

Attempting to build something to compete with Google would be a great way of burning through all their cash reserves and still winding up a distant 2nd/3rd/4th/etc.

Universally stupid.


Indeed look at the money Microsoft tried tossing ($44.6B) around to get a jump on this market. Doing it from scratch at this stage in the game is just silly.

Maybe not for you... ;)


Back when I was a Safari user I had Sogudi installed. However seeing as it is not Leopard ready and is an addon you have to install it is fair to say that most Safari users are not going to be using this. It really is not the same as some of those browsers listed.
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