Got a tip for us? Share it...
• • RSS

Volkswagen, Apple working on 'iCar'

Wednesday August 29, 2007 9:58 am PDT by longofest
German magazine Capital is reporting (google translation) that talks between Apple and Volkswagen are in an early stage for a so-called "iCar".

According to a Volkswagen company spokesperson, the two company heads held talks a few days ago in California on more heavily incorporating Apple products in Volkswagen's compact cars.

Apple already has a dedicated page for the integration of its iPod products into automobiles. Recently, Apple has worked with BMW for iPhone integration in 7-series models.

Note: The term "iCar" is said to be a preliminary designation for the project, much in the way that the AppleTV was first designated "iTV".
[ 193 comments ]

Top Rated Comments

(View all)

Avatar
Eidorian
58 months ago
I remember the old iPod offers.

But this? Wow...
Rating: 0 Positives / 0 Negatives
Avatar
MikeTheC
58 months ago
The question in my mind is: can VW improve the quality of their cars to make it a worthy purchase? Consumer Reports has lately been showing VW and Audi and others towards the bottom of the quality list. :eek:
Rating: 0 Positives / 0 Negatives
Avatar
uraniumwilly
58 months ago
Ah, THAT'S how Apple decided to finally roll out the new version Logic Pro. A Volkswagen and a recording studio all in one package... Genius!
Rating: 0 Positives / 0 Negatives
Avatar
CLuv
58 months ago
Awesome! I planned to keep my '06 Jetta, but this might change my decision. A GLI or a 3.6 liter Passat is looking better after hearing this today. In regards to quality, I've had no issues with my VW. Even after someone hit me 4 days after buying it new off the lot. Doh! They've stepped up their quality in the past model year. Best car I've had so far, and yes I've been an owner of a Honda before.
Rating: 0 Positives / 0 Negatives
Avatar
Grimace
58 months ago
I would totally buy an iCar! :p
Rating: 0 Positives / 0 Negatives
Avatar
Eduardo1971
58 months ago
Volkswagen?:( Crap company making crappy cars.

Hopefully they will continue to work closely with BMW.
Rating: 0 Positives / 0 Negatives
Avatar
bigbossbmb
58 months ago
But it has no windows?

Exactly Ha Ha Ha... Death to conventional thinking!
Rating: 0 Positives / 0 Negatives
Avatar
mashinhead
58 months ago
is this actually referring to a car or simply an integrated computer system for your car?
Rating: 0 Positives / 0 Negatives
Avatar
slackintosh
58 months ago
I've always thought that VW and Mac owners were cut from the same cloth so to speak. An attention to detail, ergonomics and aesthetic seem to run along parallell lines between the companies....

I wonder if it's got anything to do with this;

from a VW press release regarding this years Frankfurt Auto Show...

"And if all that's not enough: Volkswagen will respond to the official motto of this year's IAA - "see what's driving tomorrow" - with a prototype. The heart of this sensationally flexible City Expert will beat where the flat-four "Boxer" engine once did in the Beetle."
Rating: 0 Positives / 0 Negatives
Avatar
dogtanian
58 months ago

The question in my mind is: can VW improve the quality of their cars to make it a worthy purchase? Consumer Reports has lately been showing VW and Audi and others towards the bottom of the quality list. :eek:


I'd rather a German car than an American one :p In fact i'd rather have a Japanese one....which I do. Toyota Aygo. Don't think any current small VW offerings are particularly exciting, its always the Japs making fun cars. (The mini aint 'fun' or 'quirky' anymore...
Rating: 0 Positives / 0 Negatives

[ Read All Comments ]