MacRumors.com

Appleinsider claims that Target stores will begin carrying Apple's new Apple TV at retail locations by the end of the month.

Target will reportedly mimic Apple Stores with a full demonstration unit connected to a widescreen HDTV. No further details on the size of the launch are available, but Target already offers the Apple TV for sale on their online store.

The news comes in the wake of earlier reports that Best Buy had gained a brief "exclusive" on Apple TV sales for the first few weeks. According to anecdotal reports, sales of Apple TVs at Best Buys have been slow.

The Apple TV has seen a lot of interest in the technical community with efforts to hack and expand the device. Whether or not Apple TV will enjoy a large consumer adoption remains to be seen.