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Apple TV Delayed Until Mid-March [Updated]

Apple confirmed today that the Apple TV will be delayed until mid-March.

"Wrapping up Apple TV is taking a few weeks longer than we projected, and we now expect to begin shipments mid-March," spokeswoman Lynn Fox said by email.


This is despite claims that they would be reaching their February launch. Apple officially announced the Apple TV at Macworld San Francisco for a February ship date.

Meanwhile Apple Stores are still expecting in-store displays on March 5th for the Apple TV. Customers also report that early web orders have not yet changed and still reflect a Feb 28th ship date.

Update: Early Apple Store orders for the Apple TV have been delayed until March 20th according to several readers.

Top Rated Comments

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65 months ago
Bummer, but releasing a product that is buggy and not ready for prime time is always a bad idea.
Rating: 0 Positives / 0 Negatives
65 months ago
Why am I not surprised at this news?
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65 months ago

"Wrapping up Apple TV is taking a few weeks longer than we projected, and we now expect to begin shipments mid-March,"


Hear that? that's the sound of another Rev A disaster unfolding. :p
Rating: 0 Positives / 0 Negatives
65 months ago

Bummer, but releasing a product that is buggy and not ready for prime time is always a bad idea.


And yet, we have Vista.

I hope Apple is taking the extra time to cram a 500GB drive in that sucker.:p
Rating: 0 Positives / 0 Negatives
65 months ago
A two week delay for :apple:TV vs A seven year delay for Vista..... which is STILL not ready for Prime Time.

Perhaps this mid-March release will coincide with
another major release....:rolleyes:
Rating: 0 Positives / 0 Negatives
65 months ago
I don't think this bodes well for other products (Leopard, updates to the mac line, etc). It's taking resources away from other stuff that they should focus on. I could not care less about :apple: tv until I get a new Mac Pro.
Rating: 0 Positives / 0 Negatives
65 months ago
Obviously Steve has read my complaining posts all over the web concerning some options I wanted to have included and is retooling to meet my demands.
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65 months ago
Groan...Oh well, I wasn't going to be queueing up for one overnight anyway :o
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65 months ago
they should have waited until wednesday to announce this... :rolleyes:
Rating: 0 Positives / 0 Negatives
65 months ago

And yet, we have Vista.

I hope Apple is taking the extra time to cram a 500GB drive in that sucker.:p


Now we're talkin'........ Add a slim Blu-Ray drive and we're
good to go....
Rating: 0 Positives / 0 Negatives

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