The Blu-ray Disc Association announced today that Apple has become a member of the consortium's Board of Directors.
"Apple is pleased to join the Blu-ray Disc Association board as part of our efforts to drive consumer adoption of HD," said Steve Jobs, Apples CEO. "Consumers are already creating stunning HD content with Apples leading video editing applications like iMovie HD and are anxiously awaiting a way to burn their own high def DVDs."
Blu-ray is a next-generation optical disc format being developed for High Definition video and high-capacity software applications. A Blu-ray disc will be able to hold up to 50GB of data (double layer).
During the MacWorld Expo SF Keynote speech Steve Jobs described 2005 as "the year of High Definition Video" and introduced HD video support into iMovie and Final Cut Express. Sony also demonstrated a HD Video camera at the keynote speech. The missing link has been the consumer's ability to export HD video off their Mac. It appears Blu-ray will be the technology and we can expect iDVD and burning support in the future.
Apple last week unveiled five new apps, with four announced at WWDC 2026 alongside its upcoming fall software updates, one released in beta for developers, and one released independently by its subsidiary Claris.
Siri AI App
One of the biggest announcements of WWDC 2026 was Siri AI, a ground-up rebuild of Apple's voice assistant that for the first time comes with a dedicated standalone...
Apple today detailed why five Apple Watch models will miss out on watchOS 27 and the new Siri AI features that come with it.
The Apple Watch Series 6, 7, 8, SE 2, and the original Apple Watch Ultra will not receive watchOS 27, and will only get basic security updates going forward. With the update, Apple is effectively dropping three years' worth of device support in a single software...
Apple's annual WWDC developers conference is in the rearview mirror, but there is still a lot to look forward to over the next year and beyond.
In his Power On newsletter today, Bloomberg's Mark Gurman listed around 20 products that he expects Apple to release across the remainder of 2026 and 2027.
Now that the more intelligent and personal version of Siri has finally arrived in beta, a...