Parks Associates

By MacRumors Staff

Parks Associates Articles

Apple TV's Estimated Market Share Declines as Customers Await Highly-Anticipated 4K Model

Wednesday August 23, 2017 8:47 am PDT by
Apple TV was the fourth most popular streaming media player in the United States in the first quarter, behind the Roku, Amazon's Fire TV, and Google's Chromecast, according to market research firm Parks Associates. Parks Associates estimates Apple TV's market share fell to 15 percent in January through March this year among U.S. households with broadband. MacRumors confirmed the survey size...