Apple Continues Promoting Severance Ahead of Season 2 Premiere
The second season of hit television show Severance is set to be available to stream starting tomorrow, and Apple is continuing to promote the show. The company's main Apple.com website now has a section dedicated to Lumon Industries, the fictional business that "innies" work for in Severance.

On Tuesday, several key Severance actors attended a promotion at Grand Central Terminal in New York City. The team sat at workstations modeled after the workstations they use on the show, and sat in a glass cube for several hours as part of a live-action Severance event attended by the public and members of the press.
Severance actors have also been attending talk shows. Adam Scott, one of the main characters of the show, visited The Late Show with Stephen Colbert. Scott said that during the promotion at Grand Central Terminal, the actors were locked in the cube for several hours. "None of us peed at all, for three hours," he said. "Didn't leave a glass cube for three hours." Scott went on to say it was a lot of fun, though.
Members of the media have already been able to watch the second season of Severance, and it is so far
receiving rave reviews.
The show is available on Apple TV+, Apple's streaming service that's priced at $9.99 per month.
Popular Stories
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition.
The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products.
Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released.
iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
Singapore has ordered Apple to block or filter messages on iMessage that impersonate government agencies, requiring the company to implement new anti-spoofing protections by December as part of efforts to curb rising online scams, the Straits Times reports.
Singapore's Ministry of Home Affairs (MHA) said that it had issued an Implementation Directive to Apple under the Online Criminal Harms...
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When...
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When...
Black Friday is just a few hours away, and as always this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a...