Setapp Will Be One of iPhone's First Alternative App Marketplaces in EU

No thanks. Will only ever use the Apple App Store!

I (EU citizen) am so not interested in alternative app marketplaces.

Congratulations EU friends on now having another choice of app supply, access to apps that the rest of us will NOT be able to access, etc... with many more app stores and app buying options to follow. Inevitably, competition will lead to lower app pricing too (as only competition can), so enjoy getting some of the same apps the rest of us get... but paying less for some of them. And of course, those of you in the EU who have bought the whole "doomed" scenario still have access to the Apple App Store too, so you can keep getting apps the way you always have if you prefer.

Meanwhile, the rest of us will try to keep spinning how doomed you are (virus, trojans, crime syndicates, identity theft, fire, brimstone, locusts, frogs, plague, etc) and how much better we have it with a single "Company Store" fully controlling what we can and cannot access on devices we own... in spite of having the very same seller:buyer relationships with Mac, where we have all of the same freedoms you are beginning to enjoy (and no dramatic consequences in enjoying such freedoms ourselves).

Also congratulations to developers of amazing apps for now having a way to optionally charge a bit less but make more for the work in creating and maintaining iDevice apps... by not having 15%-30% coming right off the top if they are so inclined... exactly as it is with Mac apps should those developers wish to run their own App Store and sell their Mac apps directly to any of us.

Time will now show how all that security spin was mostly a pile of nonsense... as we all already know by not having our Macs compromised by the very same arrangement for all these years we've used Macs.... and as we recently learned against the great outrage of "forced USB-C" NOT resulting in lint extinction, wobbly ports and broken tongues at every turn (I'm still finding lint everywhere I used to find lint... and nary a single USB-C port repair kiosk has popped up in popular places to fix all those wobbly ports with broken tongues).

Will there be a few instances of virus, etc? Likely, as there are already a few instances of bad apps getting to people through the Apple App Store too. But I don't expect any more as a percentage of all EU iDevices than infected/compromised Macs as a percentage of all EU Macs. If EU people make intelligent app acquisition choices, they'll be just fine... just as we all are when we make intelligent Mac app acquisition choices.

Enjoy your new freedoms of choice EU Apple people. As an American, I envy this great advantage over my own highly-constrained potentials and only a single choice as shopkeeper.

They were so smart with SetApp. Been paying for 6 years for 10 apps I could have just bought by now ?

A happy EU-based Setapp user here. So I will definitely be downloading.

Regardless of the unwarranted drama about these alternative stores being a gateway to hell.

I look forward to hearing about the interesting, innovative apps that were rejected from the App Store for content or legal reasons that SetApp will now offer.