Apple's Black Friday Promotion Now Underway in the U.S. and More Countries

Apple's annual four-day Black Friday through Cyber Monday shopping event is now underway in the United States and select other countries, with customers able to receive a free Apple gift card with the purchase of select products through November 29.

apple black friday shopping event 2021
Participating countries include the United States, Canada, Australia, New Zealand, the UK, Ireland, France, Spain, Portugal, Italy, Germany, Belgium, the Netherlands, Sweden, Denmark, Finland, Norway, Switzerland, Luxembourg, Poland, Austria, Hungary, Czech Republic, the United Arab Emirates, and select other regions.

The promotion is available on Apple's online store, in the Apple Store app, and/or at Apple Store locations. As usual, refurbished products are not eligible for a gift card, and the offer cannot be combined with educational pricing.

Black Friday is one of the few occasions per year that Apple offers deals on its products, but better deals are often available through resellers like Amazon, so make sure to check out our Black Friday roundup for the latest discounts on the iPhone, iPad, Mac, Apple Watch, AirPods, accessories, and more.

Apple's gift card values in the United States are as follows:

  • $50 for iPhone 12, iPhone 12 mini, and iPhone SE
  • $25 for second-generation or third-generation AirPods
  • $50 for AirPods Pro
  • $75 for AirPods Max
  • $50 for Apple Watch SE and Apple Watch Series 3
  • $100 for 11-inch and 12.9-inch iPad Pro
  • $100 for MacBook Air, 13-inch MacBook Pro, and Mac mini
  • $200 for 27-inch iMac
  • $50 for Apple TV 4K and Apple TV HD
  • $50 for Magic Keyboard for iPad Pro and iPad Air
  • $25 for second-generation Apple Pencil, Smart Keyboard Folio, MagSafe Duo Charger, and four pack of AirTags
  • $25 for Beats Flex and Beats Studio Buds
  • $50 for Powerbeats Pro, Solo3 Wireless, and Studio3 Wireless

As usual, many of Apple's latest products are excluded from the offer, such as iPhone 13 and Apple Watch Series 7 models.

Apple gift cards are now all-in-one and can be used towards the purchase of products, subscription-based services like Apple Music and Apple TV+, App Store apps, iTunes Store content like TV shows and movies, iCloud+ storage, and more.

The full terms and conditions for Apple's shopping event are available here.

Related Roundup: Apple Deals
Related Forum: Community Discussion

Popular Stories

iphone 17 models

No iPhone 18 Launch This Year, Reports Suggest

Thursday January 1, 2026 8:43 am PST by
Apple is not expected to release a standard iPhone 18 model this year, according to a growing number of reports that suggest the company is planning a significant change to its long-standing annual iPhone launch cycle. Despite the immense success of the iPhone 17 in 2025, the iPhone 18 is not expected to arrive until the spring of 2027, leaving the iPhone 17 in the lineup as the latest...
duolingo ad live activity

Duolingo Used iPhone's Dynamic Island to Display Ads, Violating Apple Design Guidelines

Friday January 2, 2026 1:36 pm PST by
Language learning app Duolingo has apparently been using the iPhone's Live Activity feature to display ads on the Lock Screen and the Dynamic Island, which violates Apple's design guidelines. According to multiple reports on Reddit, the Duolingo app has been displaying an ad for a "Super offer," which is Duolingo's paid subscription option. Apple's guidelines for Live Activity state that...
Clicks Communicator Feature

'Clicks Communicator' Unveiled — Will You Carry This With Your iPhone?

Friday January 2, 2026 6:35 am PST by
The company behind the BlackBerry-like Clicks Keyboard accessory for the iPhone today unveiled a new Android 16 smartphone called the Clicks Communicator. The purpose-built device is designed to be used as a second phone alongside your iPhone, with the intended focus being communication over content consumption. It runs a custom Android launcher that offers a curated selection of messaging...
apple intelligence black

Report: Apple's AI Strategy Could Finally Pay Off in 2026

Tuesday December 30, 2025 9:01 am PST by
Apple's restrained artificial intelligence strategy may pay off in 2026 amid the arrival of a revamped Siri and concerns around the AI market "bubble" bursting, The Information argues. The speculative report notes that Apple has taken a restrained approach with AI innovations compared with peers such as OpenAI, Google, and Meta, which are investing hundreds of billions of dollars in data...
Low Cost MacBook Feature A18 Pro

Low-Price 12.9-Inch MacBook With A18 Pro Chip Reportedly Launching Early This Year

Friday January 2, 2026 9:08 am PST by
Apple plans to introduce a 12.9-inch MacBook in spring 2026, according to TrendForce. In a press release this week, the Taiwanese research firm said this MacBook will be aimed at the entry-level to mid-range market, with "competitive pricing." TrendForce did not share any further details about this MacBook, but the information that it shared lines up with several rumors about a more...
apple fitness 2026 1

Apple Teases 'Something Big' Coming Soon to Apple Fitness+

Tuesday December 30, 2025 2:11 pm PST by
The Apple Fitness+ Instagram account today teased that the service has "big plans" for 2026. In a video, several Apple Fitness+ trainers are shown holding up newspapers with headlines related to Apple Fitness+. What's Apple Fitness+ Planning for the New Year? Something Big is Coming to Apple Fitness+ The Countdown Begins. Apple Fitness+ 2026 is Almost Here 2026 Plans Still Under ...
Apple Fitness Plus hero

Apple Announces New Fitness+ Workout Programs, Strava Challenge, and More

Friday January 2, 2026 6:43 am PST by
Apple today announced a number of updates to Apple Fitness+ and activity with the Apple Watch. The key announcements include: New Year limited-edition award: Users can win the award by closing all three Activity Rings for seven days in a row in January. "Quit Quitting" Strava challenge: Available in Strava throughout January, users who log 12 workouts anytime in the month will win an ...
Mac Pro Feature Blue

What's Happening With the Mac Pro?

Wednesday December 31, 2025 9:59 am PST by
Apple hasn't updated the Mac Pro since 2023, and according to recent rumors, there's no update coming in the near future. In fact, Apple might be finished with the Mac Pro. Bloomberg recently said that the Mac Pro is "on the back burner" and has been "largely written off" by Apple. Apple apparently views the more compact Mac Studio as the ideal high-end pro-level desktop, and it has almost...

Top Rated Comments

Justin Cymbal Avatar
54 months ago
Awesome! I’m glad Apple does this sale every Black Friday!

I’m going to place my order for the new 4K Apple TV right now

I’m getting the 64 GB one so it’s $199 & Apple includes a $50 gift card

I’m getting this for my living room LG TV which I just bought 2 years ago
Score: 5 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
54 months ago
Ahhh! nothing but gift cards. However, it's still not bad.
Score: 4 Votes (Like | Disagree)
Justin Cymbal Avatar
54 months ago
I just placed my order for the new Apple TV but it’s currently backordered and says it’s getting delivered between December 7-14

Also noticed that the tax is calculated on the amount after factoring in the gift card

Not sure if that is only true for some states but I live in Massachusetts and the rate is 6.25%

Apple did the same thing last Black Friday when I bought my HomePod- instead of paying tax on $299, I paid tax on $199 because of the $100 gift card promotion

Attachment Image
Score: 3 Votes (Like | Disagree)
LaloG Avatar
54 months ago
Bought my Apple TV. Waiting for that gift card to be emailed to me so I can purchase 2 HomePod mini.
Score: 2 Votes (Like | Disagree)
ntg Avatar
54 months ago
...but no mention on the page of the Homepod Mini :( (a reasonably-affordable entry into the 'world of Apple' for many)
yet Amazon are really plugging the Dots in their Black Friday sales.

A missed opportunity I think...
Score: 2 Votes (Like | Disagree)
greenmeanie Avatar
54 months ago
Just got the Airpods Pro off a Amazon flash sale for $149.00.
Score: 1 Votes (Like | Disagree)