Apple Shares Full Video of Today's iPad and Mac-Centric Event - MacRumors
Skip to Content

Apple Shares Full Video of Today's iPad and Mac-Centric Event

by

Apple's iPad and Mac-centric event that saw the launch of new iPad Pro models, a refreshed version of the MacBook Air, and a new Mac mini has officially wrapped up, and with the culmination of the event, Apple has posted the full video of the new product unveilings on its website.

For those who were avoiding news of the event because of being unable to watch the video due to work or school, the full event video will offer the chance to catch up on all of the announcements.

Apple will eventually publish the event video on its YouTube channel, but in the meantime, the company has shared several of the videos that were shown on stage, which we've included below.

iPad Pro


Mac mini


MacBook Air


Introductory Mac Video


We'll have plenty more coverage of all of the new iPad and Mac announcements today, including a video of everything that debuted, so make sure to stay tuned to MacRumors for all of the details you need to know.

Tag: October 2018 Event

Popular Stories

iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching Next Month With These 12 New Features

Sunday August 2, 2026 7:21 pm PDT by
It is now August, and that means the iPhone 18 Pro and iPhone 18 Pro Max should be launching next month. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, ...
Read Full Article
Four iPhone 18 Pro Colors Mock Feature

iPhone 18 Pro and iPhone Ultra: Pre-Orders and Release Date

Thursday July 30, 2026 6:12 am PDT by
Apple has yet to reveal when the iPhone 18 Pro and iPhone Ultra will be announced and released, but the dates usually follow a familiar pattern. Labor Day is September 7 this year. The last time the holiday fell on that day was in 2020, but the iPhone event that year was delayed until October due to the COVID-19 pandemic. So, the last time Labor Day was on September 7 in a normal year was in ...
Read Full Article
Four iPhone 18 Pro Colors Mock Feature

iPhone 18 Pro and iPhone Ultra: Pre-Orders and Release Date

Sunday August 2, 2026 7:32 pm PDT by
Apple has yet to reveal when the iPhone 18 Pro and iPhone Ultra will be announced and released, but the dates usually follow a familiar pattern. Labor Day is September 7 this year. The last time the holiday fell on that day was in 2020, but the iPhone event that year was delayed until October due to the COVID-19 pandemic. So, the last time Labor Day was on September 7 in a normal year was in ...
Read Full Article

Top Rated Comments

M
MacFather
101 months ago
Deleted.
Score: 10 Votes (Like | Disagree)
E
epelba01
101 months ago
Timmy celebrates the 20th anniversary of the original iMac with an outdated hardware.
Seriously, what happened to the iMAC? Why was it missing? Are we going to see the refresh this year?
Score: 6 Votes (Like | Disagree)
JGIGS Avatar
JGIGS
101 months ago
Well how confusing is the macbook lineup? Are they just going to let the 12" Macbook die? (they probably should) If you want a light laptop and use it for simple things you'd probably buy the cheaper air with larger screen. If you don't care about it being super light you'd probably buy the 13" entry level MBP at the same price.

iPad pros look pretty nice though I've personally never felt the need to own an ipad, fans of the ipad can be excited. 999 and 1299 11" and 12.9 inch CAD respectively aint' cheap. The 12.9" is only $200 less than a Macbook air but I guess they kinda have different end uses?

I just find Apples pricing structure and macbook lineups at tad perplexing.
Score: 4 Votes (Like | Disagree)
DrJohnnyN Avatar
DrJohnnyN
101 months ago
It is kind of sucks to buy one now (I need one, mine died) and get a year and half old model at the current price.
Apple doesn't think it sucks.
Score: 4 Votes (Like | Disagree)
M
macfan90
101 months ago
Mac centric is a joke when the leave out the iMac and normal MacBook.

iMac deserves a silent speed bump at least. Ridiculous how long they go in between updates. Now unles they sneak one in after their earnings call or sometime in Nov to match the MBP graphics tease, figure have to wait until at least Spring 2019. So stupid.
Score: 4 Votes (Like | Disagree)
F
Frign
101 months ago
Tim Cook: 'Wow! Thank you!'

On a serious note: It was an exciting Apple event after many many boring ones. It was very refreshing and the presented hardware looks promising.
Score: 3 Votes (Like | Disagree)
Read All Comments