Apple Shares New 'Go Swim' Ad for Apple Watch
Apple continues to position the Apple Watch as "the gift of go" with a new ten-second ad called "Go Swim" that shows an Apple Watch Series 2 being used in a backyard swimming pool. It is the seventh ad in Apple's "the gift of go" ad campaign for the Apple Watch this holiday shopping season.
The ads will likely appear on TV in the United States, and possibly elsewhere, alongside "
Go Surf," "
Go Ride,"
"Go Play," "Go Run," "Go Out," and "Go Dance" ads shared earlier this month. Apple said it
set a new Apple Watch sales record during the first week of the holiday shopping season.
Popular Stories
Apple today shared a new ad that promotes MacBooks as the "best choice for college."
In the 90-second video, students are frustrated by but eventually overcome creative block while working on assignments like screenplays and CADs.
"Mac laptops are your best choice for college," says Apple. "Whether you're studying business, engineering, design, or the arts — get started on Mac."
The...
Apple released iOS 26.5 yesterday with a new Suggested Places feature in the Apple Maps app, which is a precursor to the ads that Apple plans to start showing later this year. There was some confusion over whether ads are live, but as of now, the Apple Maps app still doesn't have ads.
Apple did start laying the groundwork for ads in iOS 26.5 and tested a splash screen, but no ads appeared...
Apple today shared a new Beats Pill ad that pays tribute to the reality TV show Love Island USA, which returned for an eighth season this week.
The ad does not mention Love Island USA, but the "Pill People" are said to have "entered the villa," which is a clear reference to the show.
"If you're binging a full summer of island drama, you'll need battery life that can keep up," says Apple. ...
