Apple Shares New 'Go Swim' Ad for Apple Watch
Apple continues to position the Apple Watch as "the gift of go" with a new ten-second ad called "Go Swim" that shows an Apple Watch Series 2 being used in a backyard swimming pool. It is the seventh ad in Apple's "the gift of go" ad campaign for the Apple Watch this holiday shopping season.
The ads will likely appear on TV in the United States, and possibly elsewhere, alongside "
Go Surf," "
Go Ride,"
"Go Play," "Go Run," "Go Out," and "Go Dance" ads shared earlier this month. Apple said it
set a new Apple Watch sales record during the first week of the holiday shopping season.
Popular Stories
Apple has launched a new "Switch to Safari" marketing campaign that encourages Chrome users to switch to Safari as their web browser of choice on the Mac.
"Safari is a more powerful and private browser than Chrome," says Apple.
Apple has a new "Switch to Safari" page on its website that outlines more than 10 reasons that Chrome users should switch to Safari, including faster performance...
The Apple Watch Series 12 came out today, and we picked one up to get a look at the new feature set. There are no major external changes, but Apple updated the device's internals and health sensors.
Subscribe to the MacRumors YouTube channel for more videos.
The Apple Watch Series 12 has the same design as the Series 11, but it does come in different colors. The aluminum models are available...
Some Apple Watch Series 12 and Ultra 4 owners have experienced unexpected skin irritation with the new models, according to reports on the MacRumors forums and Reddit.
Affected users complain of a burning sensation and redness under the sensor area. The Apple Watch Series 12 and Ultra 4 measure heart rate every five seconds, and some people have wondered if that's the cause of the skin...