Facebook Developing Standalone Camera and Live Video App - MacRumors
Skip to Content

Facebook Developing Standalone Camera and Live Video App

by

facebookSocial networking site Facebook is developing a new standalone camera app aimed at encouraging Facebook users to share more photos and videos, reports The Wall Street Journal.

Developed by a Facebook team in London, the app reportedly opens directly to a camera much like Snapchat, giving users a way to quickly capture photos and videos. Another feature planned for the device is the ability to live stream video, mimicking existing apps like Meerkat and Periscope. In recent months, Facebook has been making a strong push into live video.

The app may be designed to combat a growing decline in the number of photos and videos Facebook users are sharing as focus has shifted towards articles and away from original content. Market research conducted by GlobalWebIndex suggests 37 percent of Facebook users uploaded or shared their own photos in 1Q 2016, down from 46 percent in 1Q 2015.

Other methods Facebook is using to encourage the sharing of original content include news feed prompts based based on interests and location, an "On This Day" feature for sharing past posts, and an option to post pre-made collages taken from a user's Facebook photo repository.

According to sources who spoke to The Wall Street Journal, Facebook's camera project remains in the early stages and could potentially never see a release should it be shelved.

Top Rated Comments

555gallardo Avatar
131 months ago
Does Facebook have a fetish in making useless apps?
Score: 18 Votes (Like | Disagree)
131 months ago
This is not a good idea.

Facebook already has a separate app just to read a message. Facebook on Safari doesn't allow you to upload videos. So that's 3 apps I have to switch between. And now they want to add 2 more to the mix?

Facebook apps are going to be deleted from my phone because it's taking up too much resources.

They need to stop. They need to put everything back into 1 app.
Score: 9 Votes (Like | Disagree)
131 months ago
Facebook, what was wrong when we had just one app? That was perfect! I dont want a folder just for Facebook :(
Score: 9 Votes (Like | Disagree)
keysofanxiety Avatar
131 months ago
Next they'll bring out a separate app just so you can post a status.
Score: 5 Votes (Like | Disagree)
Capeto Avatar
131 months ago
Wasn't that the whole point of buying Instagram?
Score: 5 Votes (Like | Disagree)
ck2875 Avatar
131 months ago
Holy Déjà vu, Batman.

https://www.macrumors.com/2012/05/24/facebook-launches-new-iphone-app-dedicated-to-posting-and-sharing-photos/
Score: 4 Votes (Like | Disagree)

Popular Stories

M5 Vision Pro Thumb 2

Apple Has Given Up on the Vision Pro After M5 Refresh Flop

Wednesday April 29, 2026 11:31 am PDT by
Apple has all but given up on the Vision Pro after the M5 model failed to revitalize interest in the device, MacRumors has learned. Apple updated the Vision Pro with a faster M5 chip and a more comfortable band in October 2025, but there were no other hardware changes, and consumers still weren't interested. The Vision Pro has been criticized for its high price tag and its uncomfortable...
Four iPhone 18 Pro Colors Mock Feature

iPhone 18 Pro to Launch in September With These 10 New Features

Tuesday April 28, 2026 9:35 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are not launching until September, there are already plenty of rumors about the devices. It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component will be moved under the...
airpods pro 3 design

'AirPods Ultra' Rumored to Feature a Major Upgrade Over AirPods Pro

Thursday April 30, 2026 8:40 am PDT by
In a social media post this week, Bloomberg's Mark Gurman reiterated that Apple is planning to release new AirPods with cameras "for Siri." Last month, Gurman said these AirPods will likely be priced above the current AirPods Pro 3, which Apple sells for $249. As a result, he said Apple is likely considering using "AirPods Ultra" branding for the camera-equipped AirPods. "AirPods Ultra"...