Following a soft update that added a recap feature for top tweets last week, Twitter today announced a substantial feature update to its iOS and Android mobile apps that includes two new additions to the service: group messaging and "a new mobile video experience."
Similar to the Direct Message feature, Group Messages will allow multiple users to converse privately amongst one another in a group chat room. Most notably, however, users won't need to already follow one another to be able to begin and engage in a Group Message conversation.
Private conversations on Twitter are a great complement to the largely public experience on the platform. You might prefer to read (or watch) Tweets but converse about them privately. You might want to continue a public conversation privately with a smaller group, or start one based on a Tweet you saw. Many of you use Direct Messages to reach the people and brands you’re only connected to on Twitter. Whatever the case may be, the ability to converse privately with groups gives you more options for how and with whom you communicate on Twitter.
The new video camera allows Twitter users to capture up to thirty seconds of footage and edit it in-app, with the ability to post videos as both tweets and into Group or Direct Messages. iOS owners will be able to upload a video from their camera roll, a feature which will roll out soon to Android users.
Twitter noted the features will be rolling out to all users in the coming days, but until available to a wide audience, users will be able to interact in Group Messages started by someone else and watch videos posted by others, as well.