Following today's announcements of the iPhone 6, iPhone 6 Plus, and Apple Watch, Apple has launched a redesigned website with a brand-new interface for mobile devices. The new interface emphasizes a flat design aesthetic, which includes a drop-down menu bar that allows users to scroll through Apple's product line.

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Individual product pages have also been formatted to fit mobile devices, as text and images fit inside a single column. Apple displayed the full, desktop version of its site on its mobile devices prior to today's announcements.

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Apple also redesigned its Apple Store App last week, making it universal for both the iPhone and iPad and allowing users to start shopping on one device and finish it on another, including a Mac or PC.

Top Rated Comments

pedromcm.pm Avatar
112 months ago
Looks great!

What an amazing day... Fantastic keynote! On every tech news website, the haters are in full force. Even on this one.

We know what this means. Apple nailed it big time!
Score: 11 Votes (Like | Disagree)
KoolAid-Drink Avatar
112 months ago
Am I the only one who has the website crashing Safari every time I open it, on a 5s (7.1.2, unjailbroken)?
Score: 5 Votes (Like | Disagree)
SilianRail Avatar
112 months ago
Mobile versions of websites are almost universally awful. Good for Apple for taking their time to get it right.
Score: 5 Votes (Like | Disagree)
webberade Avatar
112 months ago
Loving the design changes to the website and mobile sites. This should have been done last year with the iOS 7 launch but better late than never.

Apple wins the day for sure!
Score: 4 Votes (Like | Disagree)
MartinAppleGuy Avatar
112 months ago
What an amazing day... Fantastic keynote! On every tech news website, the haters are in full force. Even on this one.

We know what this means. Apple nailed it big time!

Yip, there will be a lot of people crying over this getting annoyed at themselves not being able to think of something mean to say. I feel their pain, they don't stand a chance ;)
Score: 4 Votes (Like | Disagree)
osofast240sx Avatar
112 months ago
What an amazing day... Fantastic keynote! On every tech news website, the haters are in full force. Even on this one.

We know what this means. Apple nailed it big time!
Apple nailing it is an understatement#
Score: 4 Votes (Like | Disagree)

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