Apple Launches Redesigned Mobile Website - MacRumors
Skip to Content

Apple Launches Redesigned Mobile Website

by

Following today's announcements of the iPhone 6, iPhone 6 Plus, and Apple Watch, Apple has launched a redesigned website with a brand-new interface for mobile devices. The new interface emphasizes a flat design aesthetic, which includes a drop-down menu bar that allows users to scroll through Apple's product line.

newapplemobilesite
Individual product pages have also been formatted to fit mobile devices, as text and images fit inside a single column. Apple displayed the full, desktop version of its site on its mobile devices prior to today's announcements.

newapplemobilesite2
Apple also redesigned its Apple Store App last week, making it universal for both the iPhone and iPad and allowing users to start shopping on one device and finish it on another, including a Mac or PC.

Top Rated Comments

153 months ago
Looks great!

What an amazing day... Fantastic keynote! On every tech news website, the haters are in full force. Even on this one.

We know what this means. Apple nailed it big time!
Score: 11 Votes (Like | Disagree)
153 months ago
Am I the only one who has the website crashing Safari every time I open it, on a 5s (7.1.2, unjailbroken)?
Score: 5 Votes (Like | Disagree)
153 months ago
Mobile versions of websites are almost universally awful. Good for Apple for taking their time to get it right.
Score: 5 Votes (Like | Disagree)
webberade Avatar
153 months ago
Loving the design changes to the website and mobile sites. This should have been done last year with the iOS 7 launch but better late than never.

Apple wins the day for sure!
Score: 4 Votes (Like | Disagree)
MartinAppleGuy Avatar
153 months ago
What an amazing day... Fantastic keynote! On every tech news website, the haters are in full force. Even on this one.

We know what this means. Apple nailed it big time!

Yip, there will be a lot of people crying over this getting annoyed at themselves not being able to think of something mean to say. I feel their pain, they don't stand a chance ;)
Score: 4 Votes (Like | Disagree)
osofast240sx Avatar
153 months ago
What an amazing day... Fantastic keynote! On every tech news website, the haters are in full force. Even on this one.

We know what this means. Apple nailed it big time!
Apple nailing it is an understatement#
Score: 4 Votes (Like | Disagree)

Popular Stories

Apple Wallet

iOS 27 Will Add Two New Apple Wallet Features to Your iPhone

Monday June 1, 2026 12:15 pm PDT by
Apple is set to unveil iOS 27 during its WWDC 2026 keynote on Monday, June 8, and the update will reportedly include two new Apple Wallet features. First, iOS 27 will reportedly let users create their own digital passes by scanning items like movie tickets, concert passes, and gym membership cards. Many apps already offer Apple Wallet passes, but now users will be able to create a custom...
HomePod mini and Apple TV Sage

New Apple TV and HomePod Mini Are 'Nearly Ready' to Launch, New Siri Remote Also Rumored

Sunday May 31, 2026 8:47 am PDT by
New models of the Apple TV 4K and HomePod mini are "nearly ready to go," according to the latest word from Bloomberg's Mark Gurman. Subscribe to the MacRumors YouTube channel for more videos. Both devices have been ready "for months," but Apple is holding off on launching them until the more personalized version of Siri is available, he said. "I am told the hardware for the next Apple TV...
Apple Foldable Thumb

First 'Confirmed' iPhone Ultra Color Allegedly Revealed in Leaked Image

Monday June 1, 2026 4:39 am PDT by
Apple is expected to launch its first foldable iPhone later this year. Rumors suggest the "iPhone Ultra" will come in two color options, and a leaker shared an image today that allegedly shows one of them. Posted on Weibo by the Chinese leaker known as Ice Universe, the image purportedly offers a first glimpse of Apple's foldable in white. The device is believed to have entered early mass...