At its September 10 iPhone event, Apple provided multiple publications with iPhones running iOS 7. The embargo has now lifted on review posts, so we have gathered some relevant excerpts from each site in order to highlight general release reactions to Apple's new operating system.

Ios7
Jim Dalrymple, The Loop

iOS 7 isn’t a big change functionally from what we’re all used to with iOS 6. Apple kept most of things we know about how to use the operating system and integrated them with the design.

Of course, that is the big change with the new iOS—the look and feel are newer, some would say flatter. While we were all a bit shocked with the look when it was first introduced, it doesn’t take long to adapt. In fact, there are many things I like better.

David Pogue, The New York Times

The complete absence of graphic embellishments makes it especially utilitarian — in both senses of the word. That’s good, because whatever button or function you need is easier to find; it’s bad, because, well, it can look a little boring.

Then again, the new look is primarily visible at the Home screen, where a jarringly different color palette greets you on the Apple app icons, and on the options screen. The rest of the time, you’ll be using your regular apps, many of which will look no different than before.

Darrell Etherington, TechCrunch

The recommendations iTunes Radio serves up based on genres and artists I like were very (frighteningly?) accurate, and that makes for a thoroughly enjoyable lean-back listening experience. I’m still an Rdio fan when it comes to streaming music services, and their new personalized radio stations are also impressive, but Apple will provide everything most users need in custom Internet radio with this new feature, which is also available in an upcoming iTunes update on the desktop.

Walt Mossberg, AllThingsD

Its new look, new user interface and new functions represent the biggest overhaul to the iPhone's core software since the original model launched in 2007. Nearly everything has been improved, including multi-tasking, notifications, access to common controls, email, Web browsing and Siri. Like any big change, it's a shock at first, but I have come to like it and consider it a step forward, despite a few issues.

Other Reviews

Ed Baig, USA Today
Stuart Miles, Pocket-Lint
Myriam Joire, Engadget

iOS 7 will be released to the public tomorrow.

Related Forum: iOS 7

Top Rated Comments

sbailey4 Avatar
162 months ago
Design and no major functionality changes, that's Ive.

Wow have you even seen it? Notifications-completely different, control panel-completely new, multitasking-completely different, iTunes radio-completely new, photo albums-completely different just to name a handful. So not just new design/icons. But yes new design too now that you mention it. Just sayin Luke.
Score: 21 Votes (Like | Disagree)
162 months ago
I didn't appreciate what a big step forward iOS 7 was until I restored to iOS 6 for a while. Not only are settings much more easily accessed in iOS 7, the whole OS just feels and LOOKS so much more modern.
Score: 14 Votes (Like | Disagree)
lincolntran Avatar
162 months ago
I've been using it since dp1. iOS 6 looks so dated now. The more I use it, the more I like it.
Score: 10 Votes (Like | Disagree)
Aluminum213 Avatar
162 months ago
Everything improved? Lol


They obviously haven't updated their iPad
Score: 8 Votes (Like | Disagree)
attila Avatar
162 months ago
"You'll get used to it" is a really bad excuse! Apple designs used to awe by its first impression.
Score: 5 Votes (Like | Disagree)
nagromme Avatar
162 months ago
I wonder if any reviewers (or trolls) will pretend WWDC wasn't packed with thousands of meaty under-the-hood improvements, which will show up to the user as app functionality?

A review of the looks and UI alone is half a review.
Score: 4 Votes (Like | Disagree)

Popular Stories

m5 macbook pro deal

Why You Shouldn't Buy the Next MacBook Pro

Tuesday February 10, 2026 4:27 pm PST by
Apple is planning to launch new MacBook Pro models as soon as early March, but if you can, this is one generation you should skip because there's something much better in the works. We're waiting on 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips, with few changes other than the processor upgrade. There won't be any tweaks to the design or the display, but later this...
iOS 26

Apple Releases iOS 26.3 and iPadOS 26.3

Wednesday February 11, 2026 10:07 am PST by
Apple today released iOS 26.3 and iPadOS 26.3, the latest updates to the iOS 26 and iPadOS 26 operating systems that came out in September. The new software comes almost two months after Apple released iOS 26.2 and iPadOS 26.2. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. According to Apple's release notes, ...
Apple Logo Zoomed

Apple Expected to Launch These 10+ Products Over the Coming Months

Tuesday February 10, 2026 6:33 am PST by
It has been a slow start to 2026 for Apple product launches, with only a new AirTag and a special Apple Watch band released so far. We are still waiting for MacBook Pro models with M5 Pro and M5 Max chips, the iPhone 17e, a lower-cost MacBook with an iPhone chip, long-rumored updates to the Apple TV and HomePod mini, and much more. Apple is expected to release/update the following products...
iPhone 16e Bottom Crop

Apple Reportedly Unveiling a New iPhone Next Week

Tuesday February 10, 2026 1:51 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report said the iPhone 17e will be announced in a press release on the Apple Newsroom website, so do not expect an event for this device specifically. The iPhone 17e will be a spec-bumped successor to the iPhone 16e. Rumors claim the device will have four key...
Apple Logo Black

Apple Acquires New Database App

Wednesday February 11, 2026 6:44 am PST by
Apple acquired Canadian graph database company Kuzu last year, it has emerged. The acquisition, spotted by AppleInsider, was completed in October 2025 for an undisclosed sum. The company's website was subsequently taken down and its Github repository was archived, as is commonplace for Apple acquisitions. Kuzu was "an embedded graph database built for query speed, scalability, and easy of ...