The Cleveland Museum of Art has developed a new system that allows visitors to use iPads to give themselves personalized tours, share tours with other visitors, gain more information about exhibits and more, according to The New York Times.

ipadclevelandmuseumImage via Michael F. McElroy, New York Times

The system starts at a 40-foot touchscreen that allows visitors to view all of the art at the museum in postcard-sized photos. When a visitor selects one of the photos, it is enlarged and arranged on the screen with similarly themed art placed around the selected photo. Next to the photo is a heart-shaped icon that allows the visitor to transfer it to a favorites list on an iPad app. Visitors can bring their own iPads or rent one for $5 a day.

From the list of favorites, the user can devise a personalized tour, which can be shared with other users. “It’s very democratic. You can create a tour, and give it a funny name, and other people will follow it through the museum,” Mr. [David] Franklin [director of Cleveland Museum of Art] said. So far, more than 200 visitors have made their own tours, with names like “My new faves by Linda” and “Preston Loves Shadows.”

The new technology is part of a $350 million expansion to the museum, which includes Gallery One where the 40-foot touchscreen displaying the museum's art is located.

The goal of the new program is to lure new visitors to the museum, although museum directors do note that there is a danger that users of the app could choose to stay home and admire the art on their iPads. Director Franklin cited this as a reason why they don't support the Google Art Project, which houses high-definition photos of art.

The museum plans to expand the program to iPhones and add new digital features in the future, while other museums such as the San Francisco Museum of Modern Art and National September 11 Memorial Museum are planning to launch similar connectivity with iPads.

Top Rated Comments

nagromme Avatar
112 months ago
Since anyone can use this app from home as well, I tried it--BIG content download the first time, but it's a very neat and informative app!

The camera stuff (detecting art you point the device at) sounds like it would be neat in person.

Ruins the experience for me, personally. You don't go to a museum to use a tablet.
Well, you go to a museum to see the art.... AND to learn about it.

Is it wrong to read captions/plaques? Listen to a tour guide? Follow a map? If those things are acceptable tools to accompany the art, then an iPad app is too. And can do some things those others can't. Different people prefer different experiences, but this need not subtract in any way from the art.

Meanwhile, you can also use this even if you never go to Cleveland. It's like a free art book.
Score: 4 Votes (Like | Disagree)
szw-mapple fan Avatar
112 months ago
Ruins the experience for me, personally. You don't go to a museum to use a tablet.


You can always choose not to use it.:D
Score: 3 Votes (Like | Disagree)
pancakedrawer Avatar
112 months ago
Museum of modern art in Tasmania, Australia has a similar software with iPod touches. It seems it would be a bit to distracting with an iPad though. The iPods just sit around your neck in case you need them.
Score: 2 Votes (Like | Disagree)
bassfingers Avatar
112 months ago
Ruins the experience for me, personally. You don't go to a museum to use a tablet.

It's just as valid a way to deliver information about the art as any other.

Once upon a time, printed labels, light bulbs, and air conditioning were all cutting edge technology
Score: 2 Votes (Like | Disagree)
Squilly Avatar
112 months ago
Ruins the experience for me, personally. You don't go to a museum to use a tablet.
Score: 2 Votes (Like | Disagree)
righteye Avatar
112 months ago
In the uk we used to have Sister Wendy ( a real Nun) who spent a lot of her life in a small caravan in the grounds of a convent on her own reading about art, she then was persuaded to go on TV and tell the story behind the art and it was very interesting.
Would be great to have Sister Wendy giving you the low down on the Art as you walked round.
With her unique style it takes some getting used to but the information and the delivery become quite compelling if you are into that sort of thing.

found This, some Written commentary by her about a work of art at Cleveland Museum.

http://www.pbs.org/wgbh/sisterwendy/works/sta.html

Also //www.youtube.com/watch?v=eSgib77AX-M
Score: 1 Votes (Like | Disagree)

Related Stories

studio buds family

Beats Studio Buds Debuting Today With Active Noise Cancellation, Stemless Design, and More for $150

Monday June 14, 2021 8:00 am PDT by
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99. The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
airtag in hand

Apple Enhancing AirTags Anti-Stalking Measures With Android App and Shorter Sound Intervals

Thursday June 3, 2021 11:10 am PDT by
Apple is enhancing AirTags security to prevent stalking using the Bluetooth devices, Apple told CNET today. Apple is already sending out over-the-air updates to AirTags that will shorten the amount of time before an unknown AirTag alerts you if it is in your possession. At the current time, AirTags play a sound after three days of being away from their owner. After the update, AirTags will...
maxresdefault

Here's How Apple's New iPhone to iPhone Data Migration Feature Works in iOS 12.4

Tuesday July 23, 2019 1:20 pm PDT by
Apple this week released iOS 12.4, the newest version of iOS 12 available for iPhones and iPads. One of the new features in iOS 12.4 is an updated data migration option that uses device to device transfers rather than relying on iCloud. Apple didn't provide much information on the new data migration feature, so we thought we'd check it out in our latest YouTube video. Subscribe to the ...
youtube apple tv

YouTube Discontinuing 3rd-Generation Apple TV App, AirPlay Still Available

Wednesday February 3, 2021 3:09 pm PST by
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option. A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
macos catalina legacy system extension alert

Apple Begins Warning Users That 'Legacy System Extensions' Won't Work With a Future Version of macOS

Wednesday March 25, 2020 9:53 am PDT by
Apple has shared a new support document that indicates kernel extensions — which it calls "legacy system extensions" — will not be compatible with a future version of macOS because they "aren't as secure or reliable as modern alternatives."System extensions are a category of software that works in the background to extend the functionality of your Mac. Some apps install kernel extensions, which...
os x mountain lion macs 16x9 2

Apple Makes OS X Lion and Mountain Lion Free to Download

Wednesday June 30, 2021 12:19 pm PDT by
Apple recently dropped the $19.99 fee for OS X Lion and Mountain Lion, making the older Mac updates free to download, reports Macworld. Apple has kept OS X 10.7 Lion and OS X 10.8 Mountain Lion available for customers who have machines limited to the older software, but until recently, Apple was charging $19.99 to get download codes for the updates. As of last week, these updates no...
airtag precision finding

AirTag Includes U1 Chip for 'Precision Finding' Feature

Tuesday April 20, 2021 12:11 pm PDT by
Apple's long-awaited AirTag was finally unveiled today, and as expected, the small circle-shaped accessories can be attached to items like wallets, keys, and more to allow them to be tracked in the Find My app. As was rumored ahead of release, each AirTag is equipped with a U1 chip, and on devices that also have U1 chips, there's a Precision Finding feature. U1 Ultra Wideband chips are...
iOS 15 General Feature Yellow

Everything New in iOS 15 Beta 6: SharePlay Disabled, Safari Redesigned and More

Tuesday August 17, 2021 2:12 pm PDT by
Apple released the sixth beta of iOS 15 just a week after the fifth beta, but the new update brings some of the most significant tweaks that we've seen to iOS 15 during the beta testing period. Safari Redesign Apple in iOS 15 beta 6 has added a toggle to move the Safari address bar to the top of the interface, which returns Safari to an iOS 14-like design and mitigates all of the Safari...
m1 macbook air

Kuo: Mini-LED MacBook Air Coming in Mid-2022

Thursday July 22, 2021 7:48 pm PDT by
Apple will release a new version of the MacBook Air around the middle of 2022, Apple analyst Ming-Chi Kuo said today in note to investors seen by MacRumors. The upcoming MacBook Air will feature a 13.3-inch mini-LED display, which would make it the second Mac to gain mini-LED technology after the 2021 MacBook Pro, which is rumored to include a mini-LED display and is expected to launch later ...
2016 macbook pro flexgate b

Apple Faces Another Class-Action MacBook Pro ‘Flexgate’ Lawsuit

Thursday August 20, 2020 6:43 am PDT by
Another class-action complaint has been lodged against Apple, which claims that the company was aware of a MacBook Pro design flaw that caused some devices to have backlight display issues (via Apple Insider). The so-called "flexgate" problem was present in some MacBook Pro models manufactured between 2016 and 2017. The problem appears as dark patches along the bottom of the MacBook Pro's...