JibJab, the company behind the smash political parody This Land in 2004, has kept busy the past few years with more political videos and commercial work for various companies. With their latest product, the brothers behind JibJab, Gregg and Evan Spiridellis, are getting away from political satire and focusing on their kids.
The pair is introducing a new line of children's books exclusively on the iPad, in an app called JibJab Jr. Books. The company uses its Starring You technology with the camera built-in to the iPad 2 to put children in the story as the main character (Update: iPad 1 users can upload a photo from Facebook or from the iPad's photo library).
The app includes one free book, The Biggest Pizza Ever, and a second one available for in-app purchase for $7.99. JibJab aims to have a new book out once a month. For frequent purchasers, the app has a $3.99/month subscription option which gives access to all new titles as they are released.