Wired Launches iPad Magazine App with Help from Adobe
Wired has launched their first iPad app version of their digital magazine. Wired has been one of the publications that has long been exploring the possibility of a digital distribution on Apple's iPad -- even before the iPad was ever officially acknowledged. They had worked extensively with Adobe at the time who had been promoting their digital publishing system.
The final product may have seen some delays, however. Due to Apple's strong stance against 3rd party cross compilers, Conde Nast and Adobe reportedly had to go back to the drawing board to rewrite the original Flash-based app into Objective C.
Wired seems happy with the app and explained how they are taking advantage of the medium:
The tablet is our opportunity to make the Wired we always dreamed of. It has all the visual impact of paper, enhanced by interactive elements like video and animated infographics. We can offer you a history of Mars landings that lets you explore the red planet yourself. We can take you inside Trent Reznors recording studio and let you listen to snippets of his work in progress. And we can show you exactly how Pixar crafted each frame of its new movie, Toy Story 3.
Wired's video of the app (video does not appear to support iPad/iPhone):
The Wired Magazine app
is presently available in the App Store for $4.99.
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