Apple Launches iTunes Store Initiative for Music-Themed Movies
Billboard reports that Apple has launched a new section of its iTunes Store called "Music Movies" [iTunes Store], featuring video content with a music focus such as music documentaries, concert films, and movie musicals. Apple is also reportedly seeking to strike deals to bring new movie-themed video content to the iTunes Store before such releases are brought to DVD.
The most visible change to the iTunes service will be a Music Movies landing page dedicated to music films such as concert movies, documentaries and music-focused feature films. Additionally, Apple plans to negotiate exclusive access to new music-themed movies to make them available for home distribution on iTunes before the physical DVD makes its way to retail shelves or rental stores.
Billboard notes that Apple is currently featuring pre-orders for It Might Get Loud [iTunes Store], a forthcoming documentary focusing on guitarists The Edge, Jimmy Page, and Jack White, as well as older content such as John Lennon's Imagine, Prince's Purple Rain, and The Rocky Horror Picture Show.
The company hopes to increase video sales on iTunes in part by luring music consumers to its library of music-themed movies. While Apple has not released any specific figures, it sells far more music than videos, and hopes to create a strong bridge between its music catalog and its video catalog by focusing on content that appeals to music fans.
The report notes that while DVD sales have experienced a recent slight dip, music-themed DVDs have seen an extraordinary decline in sales, with revenue falling over 50% from 2007 to 2008 and even further since then. Consequently, Apple's push into the promotion of music-themed movies is likely to be well-received by the industry as customers continue to move away from physical media toward downloadable content for their entertainment needs.
Popular Stories
Apple is planning to launch new MacBook Pro models as soon as early March, but if you can, this is one generation you should skip because there's something much better in the works.
We're waiting on 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips, with few changes other than the processor upgrade. There won't be any tweaks to the design or the display, but later this...
Wednesday February 11, 2026 10:07 am PST by
Juli CloverApple today released iOS 26.3 and iPadOS 26.3, the latest updates to the iOS 26 and iPadOS 26 operating systems that came out in September. The new software comes almost two months after Apple released iOS 26.2 and iPadOS 26.2.
The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update.
According to Apple's release notes, ...
It has been a slow start to 2026 for Apple product launches, with only a new AirTag and a special Apple Watch band released so far. We are still waiting for MacBook Pro models with M5 Pro and M5 Max chips, the iPhone 17e, a lower-cost MacBook with an iPhone chip, long-rumored updates to the Apple TV and HomePod mini, and much more.
Apple is expected to release/update the following products...
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report said the iPhone 17e will be announced in a press release on the Apple Newsroom website, so do not expect an event for this device specifically.
The iPhone 17e will be a spec-bumped successor to the iPhone 16e. Rumors claim the device will have four key...
Apple acquired Canadian graph database company Kuzu last year, it has emerged.
The acquisition, spotted by AppleInsider, was completed in October 2025 for an undisclosed sum. The company's website was subsequently taken down and its Github repository was archived, as is commonplace for Apple acquisitions.
Kuzu was "an embedded graph database built for query speed, scalability, and easy of ...
