Barclay's Ben Reitzes safely predicts that Apple will offer Black Friday sales this year, including $100 price reductions on "at least a few Mac models". Apple has regularly participated in sales on the day after Thanksgiving ("Black Friday") for at least the past 5 years. This year's Black Friday falls on November 28th.
Price drops of up to $101 have been common, but only on select Mac models. Our historical pricing guide page indicates that both the MacBook and iMac were discounted by up to $101 in the past two years.
Apple's Black Friday sales are available at retail locations, as well as in their online store. The best deals for 2007, however, came from 3rd party retailers such as MacMall and Amazon. High-end MacBook Pros received discounts as high as $300 ($150 instant, $150 mail in rebate). A full list of 2007 sales can be seen here.
Sunday September 13, 2026 3:00 am PDT by Eric Slivka
Update 10:04 a.m.: iOS 27 is rolling out now, though it may take a bit for all users to see it, so keep checking!
Apple is about to release iOS 27, which will finally deliver more advanced Siri AI capabilities as well as a variety of other refinements, improvements, and new features to iPhones. It's Apple's biggest software update of the year, and Apple announced at Wednesday's iPhone event...
Monday September 14, 2026 9:00 am PDT by Joe Rossignol
Update — 10 a.m. Pacific Time: Apple has released iOS 27.
During its iPhone 18 Pro and iPhone Duo event last week, Apple announced that iOS 27 will be released widely on Monday, September 14.
iOS 27 should be available around 10 a.m. Pacific Time / 1 p.m. Eastern Time today via the Settings app, under General → Software Update.
Below, we have highlighted eight new features and...
Tuesday September 15, 2026 1:43 am PDT by Tim Hardwick
Apple today announced a new subscription initiative that turns paid iCloud+ subscriptions into a broader services bundle in more than 100 countries.
In select countries, Apple says every paid iCloud+ plan, including the cheapest 50GB tier, now includes Apple TV and Apple Arcade "at no additional cost," while family sharing extends the storage, TV and Arcade access to up to five people....
