iPhone Demand Waning? - MacRumors
Skip to Content

iPhone Demand Waning?

by

Following news that there were 146,000 iPhone activations in the first 36 hours of sale, analysts are showing disappointment, and are changing their forecasts.

Bloomberg.com relates that analyst Gene Munster from Piper Jaffray & Co. downgraded his prediction of units sold during the first few days from 500,000 to 200,000, calling AT&T's activation results "disappointing." However, he does not change his view that the iPhone will help propel Apple's growth, and maintains an "outperform" rating on Apple's stock.

In addition, CIBC World Markets indicates their data is showing demand for the iPhone is declining, suggesting that Apple may try to spur sales by increasing marketing efforts.

"We have noticed decent inventories at stores, and thin demand at best," analyst Ittai Kidron wrote in a note. "Among the stores we visited, most visitors were not looking at the device, and only a very small subset bought it."

Apple's stock was down 5% as of this writing, sitting at $136.38.

Related Forum: iPhone

Popular Stories

Apple Event Logo

Apple's Next Era Begins September 1

Thursday May 7, 2026 10:36 am PDT by
Apple recently announced that Tim Cook will be stepping down as CEO later this year, after 15 years of leading the company. Effective September 1, Apple's hardware engineering chief John Ternus will become the company's next CEO, while Cook will become executive chairman of Apple's board of directors. In his new role, Apple said Cook will assist with "certain aspects" of the company,...
Instagram Feature 2

PSA: Instagram Encrypted Messaging Ends on Friday, May 8

Tuesday May 5, 2026 8:24 am PDT by
Instagram will remove end-to-end encryption for direct messages between users from May 8, 2026. When the date comes around, Meta will potentially be able to see the contents of all messages between users on the social media platform. Encrypting messages has been an optional feature in Instagram since 2023, but in March of this year the social media platform quietly updated a help page to say ...
macbook neo launch day

Apple May Drop Base $599 MacBook Neo as Chip, DRAM Costs Climb

Thursday May 7, 2026 4:55 am PDT by
Apple is considering dropping the cheapest MacBook Neo configuration as one possible response to the rising cost of building the popular laptop, according to Taiwan-based tech columnist and former Bloomberg reporter Tim Culpan. The Neo currently starts at $599 for a 256GB model, with a 512GB version at $699. Writing in his latest Culpium newsletter, Culpan says cutting the entry-level...