Princeton University Students Switching?
A Daily Princetonian article reports that the number of Princeton University students buying Macs has increased substantially over the past 3 years.
According to their Office of Information Technology, 45% of computers purchased this year were Macs. While this statistic only represents on-campus sales, it does represent a significant trend of the past 3 years. In 2003, only 15% of computers sold were Macs, with steady increases to 25% and 38% in 2004 and 2005.
Years ago, Apple had traditionally been well represented in higher education, but this market-share had suffered alongside thir general consumer marketshare over the years. Businessweek had predicted in 2003 that Apple's higher education sales were seeing a significant turnaround, and Apple's most recent Quarterly results showed a 31% increase year-over-year for Higher Education sales.