iTunes Movies... and New Media Device? [Updated] - MacRumors
Skip to Content

iTunes Movies... and New Media Device? [Updated]

Appleinsider reports that Apple is ready to introduce the iTunes Movie Store at the upcoming September 12th Media Event.

They expect that Jobs will announce that movies from at least one major studio will be available at $9.99/download with additional studios following. Appleinsider, however, also claims that Apple has been working on their next killer device. Instead of a video iPod device to drive movie sales, they believe a video streaming device is in the works:

Jobs many months ago commissioned an elite group of Apple engineers to get the ball rolling on an intuitive hardware solution that would more closely tie the company's digital media strategy to the living-room.
....
Insiders can only presume the device will take up the form of a video-enabled version of Apple's existing AirPort Express wireless base station, which lets users stream their iTunes music tracks from their computers to their home stereo receivers. It also acts as a wireless 802.11 router and printing hub.

Details are scarce, and the rumor site also reports that the release could still be delayed.

Update: Apple officially sent out invitations to members of the press today. According to O'Reilly, the event will be held at Yerba Buena Center for the Arts Theater in San Francisco.

Related Forum: Mac Apps

Popular Stories

Apple Skipping iPhone 18 This Year

Apple Skipping iPhone 18 Launch This Year

Wednesday August 12, 2026 6:59 am PDT by
Apple supplier Pegatron today indirectly confirmed that the standard iPhone 18 model will not be released until next year, according to a new report. Subscribe to the MacRumors YouTube channel for more videos. Pegatron held an earnings call for the second quarter of 2026 today. On the call, Taiwan's Economic Daily News said Pegatron indicated that one of its customers will be changing its...
iPhone 18 Pro Rumored Colors

What's Coming in September: New iPhones, Apple Watches and More

Thursday August 13, 2026 4:20 pm PDT by
Apple will introduce at least five new devices at its iPhone-centric event next month, and it's also possible we'll get devices waiting on Siri AI like the Apple TV. iPhone 18 Pro The iPhone 18 Pro is going to look like the iPhone 17 Pro, but with a smaller Dynamic Island. It's getting some internal updates, including a new Wide camera with a variable aperture for more control over lighting ...
Apple Event Logo

Apple Working on All-New Operating System

Tuesday August 11, 2026 1:11 pm PDT by
Apple is developing an all-new operating system that is essentially a mix of tvOS, watchOS, and iOS, according to Bloomberg's Mark Gurman. In a recent report, he said the operating system will feature a grid of icons, widgets, and apps, along with customizable clock faces. The new software platform is intended for Apple's long-rumored smart home hub. With built-in facial recognition, the...