Apple Relaunches Switch Website
One user noted that Apple has relaunched their switch website found at http://www.apple.com/switch.
The website previously featured stories and advertisements from their 2002 "Switch" Ad campaign. (videos).
The new site continues to promote switching from Windows to Mac and is divided into the following sections:
- Considering a Mac
- Choosing a Mac
- Buying a Mac
- Moving Your Stuff to Mac
- Getting Started
There had been rumblings that Apple would be launching a new Switch-based ad campaign to build on the success of the iPod and enticing Windows iPod owners to the Mac platform.
Recent comments by Errol Morris revealed that he may be involved in the upcoming ads.
Popular Stories
Apple's first high-end MacBook redesign in five years is expected to arrive in the near future, bringing a run of firsts to the Mac.
Bloomberg's Mark Gurman expects the laptop to arrive between late 2026 and early 2027, with the later window now looking more likely owing to the global memory chip shortage. Analyst Ming-Chi Kuo expects mass production to begin by late 2026.
Apple last...
It is now late July, and that means the iPhone 18 Pro and iPhone 18 Pro Max are less than two months away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more.
Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro...
Apple's iPhone 18 Pro models and its first foldable are less than two months from being unveiled. That may sound like a reason to sit tight if you're looking to upgrade from an iPhone 16 or older series, but between looming price hikes and Apple's new split-launch calendar, there's a decent case for grabbing an iPhone 17 series model right now. Here are five reasons in favor of putting your order ...