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App Store Promo Codes No Longer U.S.-Only

As noted [Google translation] by Mackinando, Apple has announced that promo codes for App Store applications are no longer limited to U.S. customers.

Your promo code distribution is no longer limited to U.S. customers. Promo codes in iTunes Connect can now be redeemed by all App Store customers worldwide. Your Team Agent can request 50 codes per version of your app in iTunes Connect and your customers can redeem these codes in any App Store. To learn more about requesting promo codes in iTunes Connect, see the iTunes Connect Developer Guide.

The change will allow developers to get free copies of their applications into the hands of more users, whether it be for review purposes for publications or for giveaways.

Apple allows developers to generate up to 50 promo codes per update of an application, and the codes are good for four weeks after generation.

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16 months ago
FINALLY! That really was annoying for non-US developers.
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16 months ago
At last! Slowly but surely, Apple continues to improve things. The App Store is quite different (and generally rather more pleasant) from what it was 2 years ago, both on the customer and developer sides.

--Eric
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16 months ago
Great news for developers and customers!
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16 months ago
Yes, Finally! Good to see Apple continue to improve things, even small stuff like this.
Rating: 0 Positives / 0 Negatives
16 months ago
Excellent news.
Rating: 0 Positives / 0 Negatives
16 months ago
Finally some love for Canada, the UK, and all the other amazing countries in the world :)
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16 months ago
Had no idea they'd been US-only.
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16 months ago
This is a dream come true, we launched our app last Friday. We made the Top 100 rank with in New Zealand in 4 days, now we get to use promo codes. It just keeps getting better and better. Merry Christmas to you too Apple! :)
Rating: 0 Positives / 0 Negatives
16 months ago
Great news! It is always a headache for developers and users.
Rating: 0 Positives / 0 Negatives
16 months ago
Sorry but can someone tell me what they are?

you get a free download of a paid app?
Rating: 0 Positives / 0 Negatives

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