AdMob Launches Support for iPad Apps in Updated Advertising SDK

Looking forward to seeing how Mobile Advertising morphs moving forward. We'll likely get some insight into iAd next week at WWDC.

They are highlighting using Harbor Master HD. My wife is absolutely addicted to the game.

Let me start by saying advertising annoys me, I recognise the need for it and I am willing to live with it if, and it's really all about this if, if this brings us discounted or free apps where the developers make their income from these iAds (wow, the iPads autocorrect for iAds is really unfortunate!). If I pay what I would consider 'full price' for an app I expect it ad free.

Hopefully we will see two kinds emerge for a single app:

1) Ad supported, free or at a low price. Could replace the demo?
2) Add free full price apps

Oh and not too intrusive, keep it to menus and pause screens but never ever in live gameplay etc

How would the pushing of these adds impact the new "capped" bandwidth changes that are now on the horizon?

Hopefully they are negligible, otherwise we will be paying for ads we do not want to see.

Ads are a bad idea; Apple should stop whoring itself to the marketing industry. They've got a good thing going, when is enough enough? How many people actually enjoy ads interrupting their TV show or movie? Thats why I'm getting away from cable and starting to watch shows via DVD more & more. Having an ad banner on a free forum/website like this makes sense and I have no problem w/ that. Having ads stream into aps is intrusive. I for one would much rather just pay for the aps I want and leave it at that.

Are we not bombarded enough w/ advertisement images daily? Apple feels the need to put in effort to increase this??? Not happy about this direction. Excessive advertisement does not have to be a fact of life.

I gotta say, I'm looking forward to iAd's implementation, because these flash-style animated tiles really piss me off. They are going to be a big disincentive for some users.

The solution isn't to shove ads in my face; it's to make them unintrusive, but with compelling enough content where I will want to click.

Grrrr.

I am really sick of ads. I look forward to jailbreaking my iPad to add in support for host ad-blocking. With a multi-touch surface, it is too easily to accidentally click on the ads, and the distraction is a nuisance.

Macrumors on an iPad is especially annoying. I appreciate the need to get revenue, but the ads seem excessive for an immersion experience.

so stupid -

Now with a 200MB/$15 cap, do you expect me to say it's OK? I will not pay for ads - especially when I have to pay for my own bandwidth that is LIMITED.
:mad:

Hopefully we will see two kinds emerge for a single app:

1) Ad supported, free or at a low price. Could replace the demo?
2) Add free full price apps

Those two kinds emerged at the very dawn of the app store, and have remained strong (and both very welcome) ever since. Nothing anyone has announced even begins to suggest the loss of either option.

Ads are a bad idea; Apple should stop whoring itself to the marketing industry. They've got a good thing going, when is enough enough? How many people actually enjoy ads interrupting their TV show or movie? Thats why I'm getting away from cable and starting to watch shows via DVD more & more. Having an ad banner on a free forum/website like this makes sense and I have no problem w/ that. Having ads stream into aps is intrusive. I for one would much rather just pay for the aps I want and leave it at that.

Are we not bombarded enough w/ advertisement images daily? Apple feels the need to put in effort to increase this??? Not happy about this direction. Excessive advertisement does not have to be a fact of life.

Actually this article is about Google ads, not Apple, but a few questions:

1. What makes you certain Apple’s goal is to increase advertising? Advertising has always existed in apps. This is a better way to do something old, it’s not a new thing. What’s your evidence that Apple or Google wants more ads, rather than simply better ads? (And ads funneled through their own dev tools and revenue stream—although devs are free to use other kinds of ads still as well.)

2. How do you suggest paying for TV shows, games, etc. when people don’t want to pay directly?

3. Do you think everyone prefers—and is willing—to pay directly for TV shows, apps, etc.? Or do you think only some people prefer to pay directly? I like having the choice: sometimes I pay directly, sometimes by ads. And when I finally release an iPhone game, I’ll like having the choice then too. And I’ll like having Apple and Google competing! (Example: a game with a back-end server can charge you once, but the server costs money forever. Ad support could then make the game viable long-term.) What is to be gained be removing a choice iPhone users have always had?

so stupid -

Now with a 200MB/$15 cap, do you expect me to say it's OK? I will not pay for ads - especially when I have to pay for my own bandwidth that is LIMITED.
:mad:

Look at your data use stats—because those stats already include ads if you prefer ad-supported apps. Choose your next data plan accordingly, being aware that ads are small and that you’ll always have the option to pay for stuff directly instead of using ad-supported content. Any app that does not meet your needs, you should then not buy—and just like price and features, advertising is a factor in consumers’ choices. Neither Apple nor Google is stopping developers from following their users’ preferences in this matter. Meanwhile, if you already prefer to pay directly, nothing is changing anyway. You never bought ad-supported apps before and you won’t start now. (Or, if it’s that you’re used to unlimited, so ads never used to matter: you’re grandfathered in and that too won’t change, unless you choose one of the new cheaper options.)

so stupid -

Now with a 200MB/$15 cap, do you expect me to say it's OK? I will not pay for ads - especially when I have to pay for my own bandwidth that is LIMITED.
:mad:

Upgrade to the 2GB-plan. Not that big of a deal. :apple: