While many of the predictions for Wednesday's Apple Media event were spot on, one of the most prevalent rumors didn't come true. The new iPod touch did not get a camera. David Pogue interviewed Steve Jobs and asked him why they omitted a camera from the refresh:
Mr. Jobs reiterated what Phil Schiller, the marketing vice president, had said earlier in the onstage presentation: that Apple is really pitching the iPod Touch as a game machine these days. And to do that, you have to make it as inexpensive as possible.
Jobs explained that since marketing the iPod touch as a gaming machine, it's really taken off. Not adding new features such as a camera was seen as a way to drive the price down even further.
In further questioning, Jobs continued to downplay the importance of dedicated ebook readers and reported to Pogue that there shouldn't be any delays in new products due to Jobs' absence.
"There are some things that I'm focusing a lot of attention on right now -- to polish," he said. "No, I don't think we're going to miss a beat. We have some really good stuff coming up."
The interview concludes with Jobs reporting that he "feels great" and acknowledging that he needs to gain some weight and he'd been eating a lot of ice cream to accomplish that.
Apple today launched a new promotion offering new Apple Card holders the chance to earn back the cost of AirPods Pro 3 through monthly cash rebates, but there is a recurring spend requirement attached.
Customers who open a new Apple Card account and purchase AirPods Pro 3 directly from Apple by June 15 will qualify. Starting July 1 and running through April 30, 2027, cardholders can earn $25 ...
Trial production of Apple's long-anticipated foldable iPhone, likely called the "iPhone Ultra," has run into a significant engineering hurdle centered on hinge reliability, according to a known leaker.
The leaker known as "Instant Digital" posted on Weibo that the foldable device's hinge is consistently failing to meet Apple's quality control standards under conditions of prolonged,...
Apple today provided a schedule for its 2026 Worldwide Developers Conference, which starts on June 8 and ends on June 12. Apple also sent out invites to members of the media who have been invited to attend an in-person keynote viewing at Apple Park.
Both the invites and schedule confirm that the keynote will begin at the standard time, 10:00 a.m. Pacific Time or 1:00 p.m Eastern Time....
